{"id":46537,"date":"2025-05-09T15:19:48","date_gmt":"2025-05-09T08:19:48","guid":{"rendered":"https:\/\/lacviet.vn\/?p=46537"},"modified":"2025-05-13T10:27:36","modified_gmt":"2025-05-13T03:27:36","slug":"phan-tich-du-lieu-ban-hang","status":"publish","type":"post","link":"https:\/\/lacviet.vn\/en\/phan-tich-du-lieu-ban-hang\/","title":{"rendered":"Analyze sales data to increase revenue optimal business decisions"},"content":{"rendered":"<p style=\"text-align: justify;\">Trong nhi\u1ec1u n\u0103m, kh\u00f4ng \u00edt doanh nghi\u1ec7p \u0111\u1eb7c bi\u1ec7t l\u00e0 doanh nghi\u1ec7p v\u1eeba v\u00e0 nh\u1ecf v\u1eabn ra quy\u1ebft \u0111\u1ecbnh b\u00e1n h\u00e0ng, ph\u00e2n b\u1ed5 ngu\u1ed3n l\u1ef1c hay tung khuy\u1ebfn m\u00e3i theo c\u1ea3m t\u00ednh ho\u1eb7c kinh nghi\u1ec7m c\u00e1 nh\u00e2n. C\u00f3 th\u1ec3 h\u00f4m nay th\u1ea5y s\u1ea3n ph\u1ea9m A b\u00e1n ch\u1ea1y th\u00ec t\u0103ng h\u00e0ng, th\u1ea5y kh\u00e1ch gi\u1ea3m th\u00ec g\u1ea5p r\u00fat \u0111\u1ea9y m\u1ea1nh qu\u1ea3ng c\u00e1o. Tuy nhi\u00ean, c\u1ea3m nh\u1eadn kh\u00f4ng ph\u1ea3i l\u00fac n\u00e0o c\u0169ng \u0111\u00fang v\u1edbi th\u1ef1c t\u1ebf, n\u1ebfu kh\u00f4ng c\u00f3 d\u1eef li\u1ec7u l\u00e0m n\u1ec1n t\u1ea3ng, vi\u1ec7c qu\u1ea3n tr\u1ecb s\u1ebd d\u1ea7n tr\u1edf n\u00ean r\u1ee7i ro kh\u00f3 ki\u1ec3m so\u00e1t khi quy m\u00f4 doanh nghi\u1ec7p m\u1edf r\u1ed9ng.<\/p>\n<p style=\"text-align: justify;\">Th\u1ef1c t\u1ebf cho th\u1ea5y, c\u00e1c doanh nghi\u1ec7p ti\u00ean phong trong vi\u1ec7c ph\u00e2n t\u00edch d\u1eef li\u1ec7u b\u00e1n h\u00e0ng th\u01b0\u1eddng \u0111\u1ea1t hi\u1ec7u qu\u1ea3 cao h\u01a1n r\u00f5 r\u1ec7t v\u1ec1 doanh thu v\u00e0 hi\u1ec7u su\u1ea5t ho\u1ea1t \u0111\u1ed9ng. L\u00fd do \u0111\u01a1n gi\u1ea3n: h\u1ecd hi\u1ec3u r\u00f5 \u0111i\u1ec1u g\u00ec \u0111ang di\u1ec5n ra kh\u00f4ng ch\u1ec9 d\u1ef1a tr\u00ean suy \u0111o\u00e1n m\u00e0 d\u1ef1a tr\u00ean nh\u1eefng con s\u1ed1 c\u1ee5 th\u1ec3 kh\u00e1ch quan.<\/p>\n<p style=\"text-align: justify;\">Trong th\u1eddi h\u00e0nh vi kh\u00e1ch h\u00e0ng thay \u0111\u1ed5i nhanh ch\u00f3ng, th\u1ecb tr\u01b0\u1eddng c\u1ea1nh tranh ng\u00e0y c\u00e0ng kh\u1ed1c li\u1ec7t, ph\u00e2n t\u00edch data b\u00e1n h\u00e0ng kh\u00f4ng c\u00f2n l\u00e0 m\u1ed9t l\u1ee3i th\u1ebf t\u00f9y ch\u1ecdn m\u00e0 l\u00e0 m\u1ed9t n\u0103ng l\u1ef1c b\u1eaft bu\u1ed9c. Doanh nghi\u1ec7p c\u1ea7n nh\u00ecn s\u00e2u v\u00e0o d\u1eef li\u1ec7u \u0111\u1ec3:<\/p>\n<ul style=\"text-align: justify;\">\n<li aria-level=\"1\">Bi\u1ebft \u0111\u01b0\u1ee3c \u0111\u00e2u l\u00e0 s\u1ea3n ph\u1ea9m b\u00e1n ch\u1ea1y theo m\u00f9a, theo khu v\u1ef1c<\/li>\n<li aria-level=\"1\">Ph\u00e1t hi\u1ec7n s\u1edbm xu h\u01b0\u1edbng s\u1ee5t gi\u1ea3m doanh s\u1ed1 tr\u01b0\u1edbc khi qu\u00e1 mu\u1ed9n<\/li>\n<li aria-level=\"1\">X\u00e1c \u0111\u1ecbnh nh\u00f3m kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng \u0111\u1ec3 \u0111\u1ea7u t\u01b0 \u0111\u00fang ch\u1ed7<\/li>\n<li aria-level=\"1\">\u0110\u00e1nh gi\u00e1 hi\u1ec7u qu\u1ea3 nh\u00e2n vi\u00ean b\u00e1n h\u00e0ng ho\u1eb7c chi\u1ebfn d\u1ecbch marketing<\/li>\n<\/ul>\n<p style=\"text-align: justify;\">B\u00e0i vi\u1ebft n\u00e0y \u0111\u01b0\u1ee3c <a href=\"https:\/\/lacviet.vn\/\">L\u1ea1c Vi\u1ec7t<\/a> x\u00e2y d\u1ef1ng nh\u1eb1m gi\u00fap doanh nghi\u1ec7p hi\u1ec3u r\u00f5 h\u01a1n ph\u00e2n t\u00edch d\u1eef li\u1ec7u b\u00e1n h\u00e0ng l\u00e0 g\u00ec, l\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 th\u1ef1c hi\u1ec7n, v\u00e0 \u0111i\u1ec1u g\u00ec khi\u1ebfn d\u1eef li\u1ec7u tr\u1edf th\u00e0nh m\u1ed9t \u201ctr\u1ee3 l\u00fd chi\u1ebfn l\u01b0\u1ee3c\u201d ch\u1ee9 kh\u00f4ng \u0111\u01a1n thu\u1ea7n l\u00e0 b\u00e1o c\u00e1o cu\u1ed1i th\u00e1ng.<\/p>\n<h2 style=\"text-align: justify;\">1. Ph\u00e2n t\u00edch d\u1eef li\u1ec7u b\u00e1n h\u00e0ng l\u00e0 g\u00ec? V\u00ec sao doanh nghi\u1ec7p kh\u00f4ng n\u00ean b\u1ecf qua?<\/h2>\n<h3 style=\"text-align: justify;\">1.1. \u0110\u1ecbnh ngh\u0129a<\/h3>\n<blockquote>\n<p style=\"text-align: justify;\">Ph\u00e2n t\u00edch d\u1eef li\u1ec7u b\u00e1n h\u00e0ng l\u00e0 qu\u00e1 tr\u00ecnh thu th\u1eadp, x\u1eed l\u00fd ph\u00e2n t\u00edch c\u00e1c th\u00f4ng tin li\u00ean quan \u0111\u1ebfn ho\u1ea1t \u0111\u1ed9ng b\u00e1n h\u00e0ng nh\u1eb1m t\u00ecm ra quy lu\u1eadt, xu h\u01b0\u1edbng c\u00e1c ch\u1ec9 s\u1ed1 quan tr\u1ecdng ph\u1ee5c v\u1ee5 cho vi\u1ec7c ra quy\u1ebft \u0111\u1ecbnh ch\u00ednh x\u00e1c h\u01a1n trong kinh doanh.<\/p>\n<\/blockquote>\n<p style=\"text-align: justify;\">Thay v\u00ec nh\u00ecn c\u00e1c con s\u1ed1 doanh thu theo c\u00e1ch thu\u1ea7n t\u00fay, ph\u00e2n t\u00edch gi\u00fap doanh nghi\u1ec7p hi\u1ec3u s\u00e2u h\u01a1n: S\u1ea3n ph\u1ea9m n\u00e0o \u0111ang b\u00e1n t\u1ed1t? Kh\u00e1ch h\u00e0ng \u0111\u1ebfn t\u1eeb \u0111\u00e2u? H\u1ecd th\u01b0\u1eddng mua v\u00e0o th\u1eddi \u0111i\u1ec3m n\u00e0o? Nh\u1eefng m\u1eb7t h\u00e0ng n\u00e0o \u0111ang c\u00f3 d\u1ea5u hi\u1ec7u ch\u1eefng l\u1ea1i ho\u1eb7c t\u1ed3n kho l\u00e2u? Nh\u00e2n vi\u00ean n\u00e0o \u0111ang \u0111\u1ea1t hi\u1ec7u su\u1ea5t t\u1ed1t nh\u1ea5t? L\u00fd do th\u1ef1c s\u1ef1 \u0111\u1eb1ng sau c\u00e1c con s\u1ed1 l\u00e0 g\u00ec?<\/p>\n<p style=\"text-align: justify;\">M\u1ed9t s\u1ed1 lo\u1ea1i d\u1eef li\u1ec7u b\u00e1n h\u00e0ng ph\u1ed5 bi\u1ebfn c\u1ea7n ph\u00e2n t\u00edch:<\/p>\n<ul style=\"text-align: justify;\">\n<li aria-level=\"1\">Doanh thu theo th\u1eddi gian (ng\u00e0y, tu\u1ea7n, th\u00e1ng, qu\u00fd)<\/li>\n<li aria-level=\"1\">Doanh thu theo s\u1ea3n ph\u1ea9m, nh\u00f3m s\u1ea3n ph\u1ea9m, th\u01b0\u01a1ng hi\u1ec7u<\/li>\n<li aria-level=\"1\">Hi\u1ec7u su\u1ea5t theo k\u00eanh b\u00e1n h\u00e0ng (online, c\u1eeda h\u00e0ng v\u1eadt l\u00fd, \u0111\u1ea1i l\u00fd, s\u00e0n th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed)<\/li>\n<li aria-level=\"1\">T\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i t\u1eeb kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng th\u00e0nh ng\u01b0\u1eddi mua<\/li>\n<li aria-level=\"1\">T\u1ea7n su\u1ea5t mua h\u00e0ng l\u1eb7p l\u1ea1i v\u00e0 gi\u00e1 tr\u1ecb \u0111\u01a1n h\u00e0ng trung b\u00ecnh<\/li>\n<li aria-level=\"1\">H\u00e0nh vi kh\u00e1ch h\u00e0ng: th\u1eddi gian mua h\u00e0ng, s\u1ea3n ph\u1ea9m hay mua k\u00e8m, ph\u1ea3n h\u1ed3i sau khi mua<\/li>\n<\/ul>\n<p style=\"text-align: justify;\">V\u00ed d\u1ee5, n\u1ebfu doanh nghi\u1ec7p nh\u1eadn th\u1ea5y doanh s\u1ed1 m\u1eb7t h\u00e0ng A t\u0103ng \u0111\u1ed9t bi\u1ebfn v\u00e0o cu\u1ed1i tu\u1ea7n t\u1ea1i khu v\u1ef1c mi\u1ec1n Nam, h\u1ecd c\u00f3 th\u1ec3 t\u0103ng ng\u00e2n s\u00e1ch qu\u1ea3ng c\u00e1o v\u00e0o khung th\u1eddi gian v\u00e0 \u0111\u1ecba \u0111i\u1ec3m n\u00e0y \u0111\u1ec3 t\u1ed1i \u01b0u chi ph\u00ed ti\u1ebfp th\u1ecb.<\/p>\n<h3 style=\"text-align: justify;\">1.2. L\u1ee3i \u00edch chi\u1ebfn l\u01b0\u1ee3c m\u00e0 doanh nghi\u1ec7p nh\u1eadn \u0111\u01b0\u1ee3c<\/h3>\n<p style=\"text-align: justify;\">Ph\u00e2n t\u00edch d\u1eef li\u1ec7u kh\u00f4ng ch\u1ec9 gi\u00fap \u201c\u0111\u1ecdc l\u1ea1i\u201d ho\u1ea1t \u0111\u1ed9ng kinh doanh \u0111\u00e3 di\u1ec5n ra m\u00e0 c\u00f2n h\u01b0\u1edbng t\u1edbi t\u01b0\u01a1ng lai gi\u00fap doanh nghi\u1ec7p d\u1ef1 \u0111o\u00e1n \u0111\u1ec3 h\u00e0nh \u0111\u1ed9ng s\u1edbm \u0111\u1ec3 n\u1eafm b\u1eaft c\u01a1 h\u1ed9i gi\u1ea3m thi\u1ec3u r\u1ee7i ro. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 nh\u1eefng l\u1ee3i \u00edch thi\u1ebft th\u1ef1c:<\/p>\n<ul>\n<li style=\"text-align: justify;\"><strong>Gia t\u0103ng doanh thu nh\u1edd hi\u1ec3u \u0111\u00fang s\u1ea3n ph\u1ea9m v\u00e0 kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau: <\/strong>Khi ph\u00e2n t\u00edch d\u1eef li\u1ec7u b\u00e1n h\u00e0ng, doanh nghi\u1ec7p d\u1ec5 d\u00e0ng nh\u1eadn di\u1ec7n s\u1ea3n ph\u1ea9m ch\u1ee7 l\u1ef1c, nh\u00f3m kh\u00e1ch h\u00e0ng c\u00f3 gi\u00e1 tr\u1ecb cao v\u00e0 th\u1eddi \u0111i\u1ec3m b\u00e1n h\u00e0ng hi\u1ec7u qu\u1ea3 nh\u1ea5t. T\u1eeb \u0111\u00f3, vi\u1ec7c \u0111\u1ea9y m\u1ea1nh c\u00e1c chi\u1ebfn d\u1ecbch b\u00e1n h\u00e0ng ho\u1eb7c ra m\u1eaft s\u1ea3n ph\u1ea9m m\u1edbi c\u0169ng tr\u1edf n\u00ean c\u00f3 c\u01a1 s\u1edf t\u1ef7 l\u1ec7 th\u00e0nh c\u00f4ng cao h\u01a1n.<\/li>\n<\/ul>\n<ul>\n<li style=\"text-align: justify;\"><strong>Qu\u1ea3n l\u00fd t\u1ed3n kho t\u1ed1t h\u01a1n, tr\u00e1nh l\u00e3ng ph\u00ed: <\/strong>Vi\u1ec7c n\u1eafm r\u00f5 t\u1ed1c \u0111\u1ed9 b\u00e1n ra, v\u00f2ng quay h\u00e0ng t\u1ed3n, nhu c\u1ea7u theo m\u00f9a s\u1ebd gi\u00fap doanh nghi\u1ec7p d\u1ef1 \u0111o\u00e1n \u0111\u00fang nhu c\u1ea7u h\u00e0ng h\u00f3a t\u1eeb \u0111\u00f3 gi\u1ea3m t\u1ed3n kho, tr\u00e1nh \u0111\u1ecdng v\u1ed1n, h\u1ea1n ch\u1ebf h\u00e0ng l\u1ed7i th\u1eddi.<\/li>\n<\/ul>\n<ul>\n<li style=\"text-align: justify;\"><strong>N\u00e2ng cao hi\u1ec7u su\u1ea5t \u0111\u1ed9i ng\u0169 b\u00e1n h\u00e0ng: <\/strong>Ph\u00e2n t\u00edch d\u1eef li\u1ec7u b\u00e1n h\u00e0ng theo nh\u00e2n vi\u00ean gi\u00fap \u0111\u00e1nh gi\u00e1 \u0111\u00fang hi\u1ec7u su\u1ea5t c\u00e1 nh\u00e2n, nh\u1eadn di\u1ec7n ng\u01b0\u1eddi \u0111ang l\u00e0m t\u1ed1t \u0111\u1ec3 nh\u00e2n r\u1ed9ng, \u0111\u1ed3ng th\u1eddi h\u1ed7 tr\u1ee3 \u0111\u00e0o t\u1ea1o nh\u00e2n s\u1ef1 c\u00f2n y\u1ebfu k\u00e9m d\u1ef1a tr\u00ean s\u1ed1 li\u1ec7u kh\u00e1ch quan.<\/li>\n<\/ul>\n<ul>\n<li style=\"text-align: justify;\"><strong>T\u1ed1i \u01b0u chi\u1ebfn d\u1ecbch marketing, ch\u00ednh s\u00e1ch khuy\u1ebfn m\u00e3i: <\/strong>Th\u00f4ng qua d\u1eef li\u1ec7u h\u00e0nh vi mua s\u1eafm, ph\u1ea3n h\u1ed3i sau khuy\u1ebfn m\u00e3i, doanh nghi\u1ec7p c\u00f3 th\u1ec3 \u0111i\u1ec1u ch\u1ec9nh n\u1ed9i dung, th\u1eddi \u0111i\u1ec3m v\u00e0 h\u00ecnh th\u1ee9c marketing ph\u00f9 h\u1ee3p h\u01a1n tr\u00e1nh l\u00e3ng ph\u00ed ng\u00e2n s\u00e1ch v\u00e0o c\u00e1c chi\u1ebfn d\u1ecbch kh\u00f4ng hi\u1ec7u qu\u1ea3.<\/li>\n<\/ul>\n<p style=\"text-align: justify;\">Theo b\u00e1o c\u00e1o t\u1eeb McKinsey, c\u00e1c doanh nghi\u1ec7p \u00e1p d\u1ee5ng ph\u00e2n t\u00edch d\u1eef li\u1ec7u trong b\u00e1n h\u00e0ng c\u00f3 th\u1ec3 t\u0103ng 10\u201320% doanh thu ti\u1ebft ki\u1ec7m \u0111\u1ebfn 15% chi ph\u00ed ti\u1ebfp th\u1ecb nh\u1edd t\u1ed1i \u01b0u h\u00f3a chi\u1ebfn l\u01b0\u1ee3c t\u1eadp trung \u0111\u00fang ngu\u1ed3n l\u1ef1c.<\/p>\n<p style=\"text-align: justify;\">Ph\u00e2n t\u00edch d\u1eef li\u1ec7u kh\u00f4ng ph\u1ea3i l\u00e0 k\u1ef9 thu\u1eadt d\u00e0nh ri\u00eang cho c\u00e1c t\u1eadp \u0111o\u00e0n l\u1edbn. V\u1edbi c\u00f4ng c\u1ee5 ph\u00f9 h\u1ee3p, ngay c\u1ea3 doanh nghi\u1ec7p nh\u1ecf c\u0169ng c\u00f3 th\u1ec3 hi\u1ec3u r\u00f5 kh\u00e1ch h\u00e0ng h\u01a1n, b\u00e1n h\u00e0ng th\u00f4ng minh t\u1ed1i \u01b0u t\u1eebng quy\u1ebft \u0111\u1ecbnh kinh doanh h\u00e0ng ng\u00e0y. \u0110\u00e2y ch\u00ednh l\u00e0 n\u1ec1n t\u1ea3ng \u0111\u1ec3 x\u00e2y d\u1ef1ng m\u1ed9t h\u1ec7 th\u1ed1ng b\u00e1n h\u00e0ng hi\u1ec7n \u0111\u1ea1i, minh b\u1ea1ch c\u00f3 kh\u1ea3 n\u0103ng th\u00edch \u1ee9ng nhanh trong th\u1ecb tr\u01b0\u1eddng bi\u1ebfn \u0111\u1ed9ng.<\/p>\n<h2 style=\"text-align: justify;\">2. C\u00e1c d\u1ea1ng ph\u00e2n t\u00edch d\u1eef li\u1ec7u b\u00e1n h\u00e0ng ph\u1ed5 bi\u1ebfn nh\u1ea5t<\/h2>\n<p style=\"text-align: justify;\">Ph\u00e2n t\u00edch d\u1eef li\u1ec7u b\u00e1n h\u00e0ng kh\u00f4ng ch\u1ec9 \u0111\u01a1n thu\u1ea7n l\u00e0 vi\u1ec7c th\u1ed1ng k\u00ea c\u00e1c con s\u1ed1 \u0111\u00e3 x\u1ea3y ra m\u00e0 c\u00f2n l\u00e0 m\u1ed9t qu\u00e1 tr\u00ecnh gi\u00fap doanh nghi\u1ec7p hi\u1ec3u r\u00f5 nguy\u00ean nh\u00e2n, d\u1ef1 \u0111o\u00e1n t\u01b0\u01a1ng lai \u0111\u1ec3 \u0111\u01b0a ra h\u00e0nh \u0111\u1ed9ng t\u1ed1i \u01b0u. \u0110\u1ec3 l\u00e0m \u0111\u01b0\u1ee3c \u0111i\u1ec1u n\u00e0y, c\u00e1c doanh nghi\u1ec7p c\u00f3 th\u1ec3 ti\u1ebfp c\u1eadn theo 4 c\u1ea5p \u0111\u1ed9 ph\u00e2n t\u00edch t\u1eeb c\u01a1 b\u1ea3n \u0111\u1ebfn n\u00e2ng cao, ph\u00f9 h\u1ee3p v\u1edbi t\u1eebng giai \u0111o\u1ea1n tr\u01b0\u1edfng th\u00e0nh trong qu\u1ea3n tr\u1ecb d\u1eef li\u1ec7u.<\/p>\n<h3 style=\"text-align: justify;\">2.1. Ph\u00e2n t\u00edch m\u00f4 t\u1ea3 \u201cnh\u00ecn l\u1ea1i \u0111\u1ec3 hi\u1ec3u chuy\u1ec7n g\u00ec \u0111\u00e3 x\u1ea3y ra\u201d<\/h3>\n<p style=\"text-align: justify;\">\u0110\u00e2y l\u00e0 c\u1ea5p \u0111\u1ed9 c\u01a1 b\u1ea3n nh\u1ea5t trong ph\u00e2n t\u00edch d\u1eef li\u1ec7u. M\u1ee5c ti\u00eau ch\u00ednh l\u00e0 tr\u1ea3 l\u1eddi c\u00e2u h\u1ecfi: &#8220;Chuy\u1ec7n g\u00ec \u0111\u00e3 x\u1ea3y ra?&#8221;<\/p>\n<p style=\"text-align: justify;\">Doanh nghi\u1ec7p s\u1eed d\u1ee5ng ph\u00e2n t\u00edch m\u00f4 t\u1ea3 \u0111\u1ec3 t\u1ed5ng h\u1ee3p d\u1eef li\u1ec7u b\u00e1n h\u00e0ng trong qu\u00e1 kh\u1ee9, \u0111\u01b0a ra c\u00e1i nh\u00ecn tr\u1ef1c quan v\u1ec1 hi\u1ec7u qu\u1ea3 kinh doanh.<\/p>\n<p style=\"text-align: justify;\">V\u00ed d\u1ee5 minh h\u1ecda:<\/p>\n<ul style=\"text-align: justify;\">\n<li aria-level=\"1\">T\u1ed5ng doanh thu theo t\u1eebng th\u00e1ng, t\u1eebng qu\u00fd<\/li>\n<li aria-level=\"1\">S\u1ed1 l\u01b0\u1ee3ng \u0111\u01a1n h\u00e0ng theo k\u00eanh b\u00e1n h\u00e0ng (website, Facebook, c\u1eeda h\u00e0ng)<\/li>\n<li aria-level=\"1\">Bi\u1ec3u \u0111\u1ed3 so s\u00e1nh t\u1ef7 tr\u1ecdng doanh thu gi\u1eefa c\u00e1c nh\u00f3m s\u1ea3n ph\u1ea9m<\/li>\n<\/ul>\n<p style=\"text-align: justify;\">L\u1ee3i \u00edch th\u1ef1c ti\u1ec5n: Gi\u00fap ban l\u00e3nh \u0111\u1ea1o n\u1eafm \u0111\u01b0\u1ee3c b\u1ee9c tranh to\u00e0n c\u1ea3nh, nh\u1eadn bi\u1ebft xu h\u01b0\u1edbng t\u0103ng tr\u01b0\u1edfng ho\u1eb7c s\u1ee5t gi\u1ea3m theo th\u1eddi gian. \u0110\u00e2y l\u00e0 n\u1ec1n t\u1ea3ng c\u1ea7n thi\u1ebft tr\u01b0\u1edbc khi \u0111i s\u00e2u v\u00e0o c\u00e1c h\u00ecnh th\u1ee9c ph\u00e2n t\u00edch n\u00e2ng cao h\u01a1n.<\/p>\n<h3 style=\"text-align: justify;\">2.2. Ph\u00e2n t\u00edch ch\u1ea9n \u0111o\u00e1n \u201ct\u00ecm hi\u1ec3u l\u00fd do \u0111\u1eb1ng sau con s\u1ed1\u201d<\/h3>\n<p style=\"text-align: justify;\">\u1ede c\u1ea5p \u0111\u1ed9 n\u00e0y, ph\u00e2n t\u00edch kh\u00f4ng d\u1eebng l\u1ea1i \u1edf vi\u1ec7c tr\u00ecnh b\u00e0y d\u1eef li\u1ec7u m\u00e0 \u0111i s\u00e2u h\u01a1n \u0111\u1ec3 tr\u1ea3 l\u1eddi: \u201cT\u1ea1i sao \u0111i\u1ec1u \u0111\u00f3 x\u1ea3y ra?\u201d<\/p>\n<p style=\"text-align: justify;\">Doanh nghi\u1ec7p c\u00f3 th\u1ec3 \u0111\u00e0o s\u00e2u \u0111\u1ec3 ph\u00e1t hi\u1ec7n nguy\u00ean nh\u00e2n khi\u1ebfn doanh thu gi\u1ea3m ho\u1eb7c t\u1ef7 l\u1ec7 ho\u00e0n \u0111\u01a1n t\u0103ng cao.<\/p>\n<p style=\"text-align: justify;\">V\u00ed d\u1ee5:<\/p>\n<ul style=\"text-align: justify;\">\n<li aria-level=\"1\">Doanh thu th\u00e1ng 6 gi\u1ea3m m\u1ea1nh. D\u1eef li\u1ec7u cho th\u1ea5y \u0111i\u1ec1u n\u00e0y ch\u1ee7 y\u1ebfu \u0111\u1ebfn t\u1eeb nh\u00f3m s\u1ea3n ph\u1ea9m A b\u1ecb \u0111\u1ed1i th\u1ee7 gi\u1ea3m gi\u00e1 m\u1ea1nh.<\/li>\n<li aria-level=\"1\">T\u1ef7 l\u1ec7 \u0111\u01a1n h\u00e0ng hu\u1ef7 cao \u1edf khu v\u1ef1c mi\u1ec1n Trung, sau khi ph\u00e2n t\u00edch cho th\u1ea5y nguy\u00ean nh\u00e2n \u0111\u1ebfn t\u1eeb th\u1eddi gian giao h\u00e0ng ch\u1eadm do \u0111\u1ed1i t\u00e1c v\u1eadn chuy\u1ec3n m\u1edbi.<\/li>\n<\/ul>\n<p style=\"text-align: justify;\">L\u1ee3i \u00edch th\u1ef1c ti\u1ec5n: Gi\u00fap doanh nghi\u1ec7p kh\u00f4ng h\u00e0nh \u0111\u1ed9ng theo c\u1ea3m t\u00ednh m\u00e0 d\u1ef1a tr\u00ean nguy\u00ean nh\u00e2n c\u1ee5 th\u1ec3. \u0110i\u1ec1u n\u00e0y \u0111\u1eb7c bi\u1ec7t h\u1eefu \u00edch khi \u0111i\u1ec1u ch\u1ec9nh chi\u1ebfn l\u01b0\u1ee3c s\u1ea3n ph\u1ea9m, k\u00eanh ph\u00e2n ph\u1ed1i ho\u1eb7c ch\u00ednh s\u00e1ch khuy\u1ebfn m\u00e3i.<\/p>\n<h3 style=\"text-align: justify;\">2.3. Ph\u00e2n t\u00edch d\u1ef1 \u0111o\u00e1n \u201cd\u1ef1 b\u00e1o t\u01b0\u01a1ng lai t\u1eeb d\u1eef li\u1ec7u qu\u00e1 kh\u1ee9\u201d<\/h3>\n<p style=\"text-align: justify;\">\u0110\u00e2y l\u00e0 b\u01b0\u1edbc ti\u1ebfn cao h\u01a1n, s\u1eed d\u1ee5ng c\u00e1c m\u00f4 h\u00ecnh th\u1ed1ng k\u00ea v\u00e0 h\u1ecdc m\u00e1y (machine learning) \u0111\u1ec3 d\u1ef1 b\u00e1o xu h\u01b0\u1edbng trong t\u01b0\u01a1ng lai. C\u00e2u h\u1ecfi tr\u1ecdng t\u00e2m l\u00e0: &#8220;\u0110i\u1ec1u g\u00ec s\u1ebd x\u1ea3y ra n\u1ebfu\u2026?&#8221;<\/p>\n<p style=\"text-align: justify;\">V\u00ed d\u1ee5 minh h\u1ecda:<\/p>\n<ul style=\"text-align: justify;\">\n<li aria-level=\"1\">D\u1ef1 \u0111o\u00e1n doanh thu qu\u00fd t\u1edbi n\u1ebfu ti\u1ebfp t\u1ee5c gi\u1eef m\u1ee9c chi ng\u00e2n s\u00e1ch qu\u1ea3ng c\u00e1o hi\u1ec7n t\u1ea1i<\/li>\n<li aria-level=\"1\">\u01af\u1edbc t\u00ednh kh\u1ea3 n\u0103ng mua l\u1ea1i c\u1ee7a kh\u00e1ch h\u00e0ng sau khi h\u1ecd ho\u00e0n th\u00e0nh \u0111\u01a1n h\u00e0ng \u0111\u1ea7u ti\u00ean<\/li>\n<li aria-level=\"1\">D\u1ef1 b\u00e1o s\u1ea3n ph\u1ea9m n\u00e0o s\u1eafp h\u1ebft h\u00e0ng trong 2 tu\u1ea7n t\u1edbi d\u1ef1a tr\u00ean t\u1ed1c \u0111\u1ed9 b\u00e1n hi\u1ec7n t\u1ea1i<\/li>\n<\/ul>\n<p style=\"text-align: justify;\">L\u1ee3i \u00edch th\u1ef1c ti\u1ec5n: Ph\u00e2n t\u00edch d\u1ef1 \u0111o\u00e1n gi\u00fap doanh nghi\u1ec7p ch\u1ee7 \u0111\u1ed9ng l\u00ean k\u1ebf ho\u1ea1ch v\u1ec1 h\u00e0ng t\u1ed3n, nh\u00e2n s\u1ef1, ng\u00e2n s\u00e1ch ti\u1ebfp th\u1ecb. Thay v\u00ec ch\u1ec9 ph\u1ea3n \u1ee9ng v\u1edbi k\u1ebft qu\u1ea3 \u0111\u00e3 x\u1ea3y ra, doanh nghi\u1ec7p c\u00f3 th\u1ec3 chu\u1ea9n b\u1ecb t\u1eeb tr\u01b0\u1edbc \u0111\u1ec3 t\u1eadn d\u1ee5ng c\u01a1 h\u1ed9i tr\u00e1nh r\u1ee7i ro.<\/p>\n<h3 style=\"text-align: justify;\">2.4. Ph\u00e2n t\u00edch \u0111\u1ec1 xu\u1ea5t \u201cg\u1ee3i \u00fd h\u00e0nh \u0111\u1ed9ng t\u1ed1i \u01b0u\u201d<\/h3>\n<p style=\"text-align: justify;\">\u0110\u00e2y l\u00e0 h\u00ecnh th\u1ee9c ph\u00e2n t\u00edch n\u00e2ng cao nh\u1ea5t, k\u1ebft h\u1ee3p d\u1eef li\u1ec7u qu\u00e1 kh\u1ee9, m\u00f4 h\u00ecnh d\u1ef1 \u0111o\u00e1n v\u00e0 c\u00e1c thu\u1eadt to\u00e1n t\u1ed1i \u01b0u \u0111\u1ec3 \u0111\u1ec1 xu\u1ea5t ph\u01b0\u01a1ng \u00e1n h\u00e0nh \u0111\u1ed9ng hi\u1ec7u qu\u1ea3 nh\u1ea5t. C\u00e2u h\u1ecfi \u0111\u01b0\u1ee3c tr\u1ea3 l\u1eddi: &#8220;Ch\u00fang ta n\u00ean l\u00e0m g\u00ec ti\u1ebfp theo?&#8221;<\/p>\n<p style=\"text-align: justify;\">V\u00ed d\u1ee5 minh h\u1ecda:<\/p>\n<ul style=\"text-align: justify;\">\n<li aria-level=\"1\">H\u1ec7 th\u1ed1ng g\u1ee3i \u00fd t\u0103ng ng\u00e2n s\u00e1ch ch\u1ea1y qu\u1ea3ng c\u00e1o s\u1ea3n ph\u1ea9m B t\u1ea1i khu v\u1ef1c H\u00e0 N\u1ed9i v\u00e0o khung gi\u1edd 19h\u201321h v\u00ec c\u00f3 t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i cao nh\u1ea5t<\/li>\n<li aria-level=\"1\">\u0110\u1ec1 xu\u1ea5t gi\u1ea3m gi\u00e1 nh\u1eb9 nh\u00f3m s\u1ea3n ph\u1ea9m t\u1ed3n kho l\u00e2u h\u01a1n 45 ng\u00e0y \u0111\u1ec3 k\u00edch c\u1ea7u m\u00e0 kh\u00f4ng \u1ea3nh h\u01b0\u1edfng nhi\u1ec1u t\u1edbi bi\u00ean l\u1ee3i nhu\u1eadn<\/li>\n<li aria-level=\"1\">T\u1ef1 \u0111\u1ed9ng ph\u00e2n b\u1ed5 ch\u1ec9 ti\u00eau cho nh\u00e2n vi\u00ean kinh doanh d\u1ef1a tr\u00ean v\u00f9ng, s\u1ea3n ph\u1ea9m, l\u1ecbch s\u1eed hi\u1ec7u su\u1ea5t<\/li>\n<\/ul>\n<p style=\"text-align: justify;\">L\u1ee3i \u00edch th\u1ef1c ti\u1ec5n: Ph\u00e2n t\u00edch \u0111\u1ec1 xu\u1ea5t gi\u00fap doanh nghi\u1ec7p ra quy\u1ebft \u0111\u1ecbnh nhanh ch\u00ednh x\u00e1c, t\u1ed1i \u01b0u h\u00f3a ngu\u1ed3n l\u1ef1c. \u0110\u1eb7c bi\u1ec7t h\u1eefu \u00edch v\u1edbi doanh nghi\u1ec7p c\u00f3 quy m\u00f4 l\u1edbn, d\u1eef li\u1ec7u ph\u1ee9c t\u1ea1p ho\u1eb7c ho\u1ea1t \u0111\u1ed9ng \u0111a k\u00eanh.<\/p>\n<h2 style=\"text-align: justify;\">3. Quy tr\u00ecnh ph\u00e2n t\u00edch d\u1eef li\u1ec7u b\u00e1n h\u00e0ng trong doanh nghi\u1ec7p<\/h2>\n<p style=\"text-align: justify;\">Ph\u00e2n t\u00edch d\u1eef li\u1ec7u b\u00e1n h\u00e0ng l\u00e0 m\u1ed9t qu\u00e1 tr\u00ecnh c\u00f3 h\u1ec7 th\u1ed1ng, kh\u00f4ng \u0111\u01a1n thu\u1ea7n l\u00e0 vi\u1ec7c t\u1ed5ng h\u1ee3p v\u00e0i b\u1ea3ng doanh thu cu\u1ed1i th\u00e1ng. \u0110\u1ec3 \u0111\u1ea1t hi\u1ec7u qu\u1ea3, doanh nghi\u1ec7p c\u1ea7n th\u1ef1c hi\u1ec7n theo c\u00e1c b\u01b0\u1edbc r\u00f5 r\u00e0ng t\u1eeb thu th\u1eadp, l\u00e0m s\u1ea1ch, tr\u1ef1c quan h\u00f3a \u0111\u1ebfn ph\u00e2n t\u00edch \u0111\u01b0a ra khuy\u1ebfn ngh\u1ecb h\u00e0nh \u0111\u1ed9ng. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 quy tr\u00ecnh 4 b\u01b0\u1edbc c\u01a1 b\u1ea3n ph\u00f9 h\u1ee3p v\u1edbi m\u1ecdi m\u00f4 h\u00ecnh doanh nghi\u1ec7p t\u1eeb v\u1eeba \u0111\u1ebfn l\u1edbn.<\/p>\n<h3 style=\"text-align: justify;\">3.1. Thu th\u1eadp d\u1eef li\u1ec7u t\u1eeb c\u00e1c ngu\u1ed3n<\/h3>\n<p style=\"text-align: justify;\">\u0110\u00e2y l\u00e0 b\u01b0\u1edbc kh\u1edfi \u0111\u1ea7u c\u0169ng l\u00e0 n\u1ec1n m\u00f3ng c\u1ee7a to\u00e0n b\u1ed9 quy tr\u00ecnh ph\u00e2n t\u00edch. D\u1eef li\u1ec7u b\u00e1n h\u00e0ng c\u00f3 th\u1ec3 \u0111\u1ebfn t\u1eeb nhi\u1ec1u h\u1ec7 th\u1ed1ng kh\u00e1c nhau c\u1ea7n \u0111\u01b0\u1ee3c thu th\u1eadp \u0111\u1ea7y \u0111\u1ee7 \u0111\u1ed3ng b\u1ed9 \u0111\u1ec3 tr\u00e1nh sai l\u1ec7ch trong b\u01b0\u1edbc ph\u00e2n t\u00edch sau.<\/p>\n<p style=\"text-align: justify;\">Ngu\u1ed3n d\u1eef li\u1ec7u ph\u1ed5 bi\u1ebfn bao g\u1ed3m:<\/p>\n<ul style=\"text-align: justify;\">\n<li aria-level=\"1\">H\u1ec7 th\u1ed1ng POS (Point of Sale): Thu th\u1eadp d\u1eef li\u1ec7u b\u00e1n h\u00e0ng t\u1ea1i c\u1eeda h\u00e0ng, bao g\u1ed3m th\u1eddi gian giao d\u1ecbch, m\u00e3 s\u1ea3n ph\u1ea9m, s\u1ed1 l\u01b0\u1ee3ng, \u0111\u01a1n gi\u00e1.<\/li>\n<li aria-level=\"1\">CRM (Customer Relationship Management): Ghi nh\u1eadn h\u00e0nh vi, l\u1ecbch s\u1eed mua h\u00e0ng, ph\u1ea3n h\u1ed3i c\u1ee7a kh\u00e1ch h\u00e0ng.<\/li>\n<li aria-level=\"1\">S\u00e0n th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed: Lazada, Shopee, Tiki\u2026 cung c\u1ea5p d\u1eef li\u1ec7u v\u1ec1 \u0111\u01a1n h\u00e0ng, l\u01b0\u1ee3t xem s\u1ea3n ph\u1ea9m, t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i.<\/li>\n<li aria-level=\"1\">Ph\u1ea7n m\u1ec1m k\u1ebf to\u00e1n \u2013 b\u00e1n h\u00e0ng: Nh\u1eadp xu\u1ea5t t\u1ed3n kho, chi\u1ebft kh\u1ea5u, c\u00f4ng n\u1ee3, chi ph\u00ed li\u00ean quan \u0111\u1ebfn m\u1ed7i \u0111\u01a1n h\u00e0ng.<\/li>\n<li aria-level=\"1\">M\u1ea1ng x\u00e3 h\u1ed9i, chatbot, email marketing: Ghi nh\u1eadn ngu\u1ed3n kh\u00e1ch h\u00e0ng, t\u01b0\u01a1ng t\u00e1c, h\u00e0nh vi mua h\u00e0ng gi\u00e1n ti\u1ebfp.<\/li>\n<\/ul>\n<p style=\"text-align: justify;\">L\u01b0u \u00fd quan tr\u1ecdng: Kh\u00f4ng ch\u1ec9 thu th\u1eadp \u0111\u1ee7 d\u1eef li\u1ec7u, doanh nghi\u1ec7p c\u1ea7n \u0111\u1ea3m b\u1ea3o c\u00e1c d\u1eef li\u1ec7u \u0111\u00f3 c\u00f3 \u0111\u1ed9 ch\u00ednh x\u00e1c cao, c\u1eadp nh\u1eadt k\u1ecbp th\u1eddi tr\u00e1nh tr\u00f9ng l\u1eb7p. D\u1eef li\u1ec7u l\u1ed7i ho\u1eb7c thi\u1ebfu s\u1ebd \u1ea3nh h\u01b0\u1edfng tr\u1ef1c ti\u1ebfp \u0111\u1ebfn ch\u1ea5t l\u01b0\u1ee3ng ph\u00e2n t\u00edch.<\/p>\n<h3 style=\"text-align: justify;\">3.2. L\u00e0m s\u1ea1ch x\u1eed l\u00fd d\u1eef li\u1ec7u<\/h3>\n<p style=\"text-align: justify;\">D\u1eef li\u1ec7u \u201cth\u00f4\u201d sau khi thu th\u1eadp th\u01b0\u1eddng ch\u1ee9a nhi\u1ec1u th\u00f4ng tin d\u01b0 th\u1eeba, sai l\u1ec7ch ho\u1eb7c kh\u00f4ng nh\u1ea5t qu\u00e1n v\u1ec1 \u0111\u1ecbnh d\u1ea1ng. Do \u0111\u00f3, c\u1ea7n x\u1eed l\u00fd \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o d\u1eef li\u1ec7u c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng cho ph\u00e2n t\u00edch.<\/p>\n<p style=\"text-align: justify;\">C\u00e1c c\u00f4ng vi\u1ec7c \u0111i\u1ec3n h\u00ecnh trong b\u01b0\u1edbc n\u00e0y g\u1ed3m:<\/p>\n<ul style=\"text-align: justify;\">\n<li aria-level=\"1\">Lo\u1ea1i b\u1ecf d\u1eef li\u1ec7u tr\u00f9ng l\u1eb7p ho\u1eb7c b\u1ea5t th\u01b0\u1eddng: V\u00ed d\u1ee5, m\u1ed9t \u0111\u01a1n h\u00e0ng b\u1ecb ghi nh\u1eadn hai l\u1ea7n ho\u1eb7c doanh thu \u00e2m do sai l\u1ec7ch nh\u1eadp li\u1ec7u.<\/li>\n<li aria-level=\"1\">\u0110i\u1ec1n b\u1ed5 sung gi\u00e1 tr\u1ecb b\u1ecb thi\u1ebfu: Ch\u1eb3ng h\u1ea1n \u0111\u01a1n h\u00e0ng thi\u1ebfu m\u00e3 s\u1ea3n ph\u1ea9m ho\u1eb7c \u0111\u01a1n gi\u00e1.<\/li>\n<li aria-level=\"1\">Chu\u1ea9n h\u00f3a \u0111\u1ecbnh d\u1ea1ng: \u0110\u1ea3m b\u1ea3o c\u00e1c tr\u01b0\u1eddng d\u1eef li\u1ec7u nh\u01b0 ng\u00e0y th\u00e1ng, \u0111\u01a1n v\u1ecb ti\u1ec1n t\u1ec7, m\u00e3 s\u1ea3n ph\u1ea9m\u2026 c\u00f3 c\u00f9ng m\u1ed9t chu\u1ea9n.<\/li>\n<li aria-level=\"1\">K\u1ebft n\u1ed1i d\u1eef li\u1ec7u gi\u1eefa c\u00e1c h\u1ec7 th\u1ed1ng: \u0110\u1ea3m b\u1ea3o m\u00e3 kh\u00e1ch h\u00e0ng t\u1eeb CRM v\u00e0 h\u1ec7 th\u1ed1ng b\u00e1n h\u00e0ng kh\u1edbp v\u1edbi nhau \u0111\u1ec3 ph\u00e2n t\u00edch h\u00e0nh vi mua h\u00e0ng tr\u1ecdn v\u1eb9n.<\/li>\n<\/ul>\n<p style=\"text-align: justify;\">Gi\u00e1 tr\u1ecb mang l\u1ea1i: Khi d\u1eef li\u1ec7u s\u1ea1ch, doanh nghi\u1ec7p c\u00f3 th\u1ec3 tin t\u01b0\u1edfng v\u00e0o k\u1ebft qu\u1ea3 ph\u00e2n t\u00edch. Ng\u01b0\u1ee3c l\u1ea1i, n\u1ebfu b\u1ecf qua b\u01b0\u1edbc n\u00e0y, m\u1ecdi dashboard bi\u1ec3u \u0111\u1ed3 d\u00f9 \u0111\u1eb9p \u0111\u1ebfn \u0111\u00e2u c\u0169ng d\u1ec5 d\u1eabn \u0111\u1ebfn quy\u1ebft \u0111\u1ecbnh sai.<\/p>\n<h3 style=\"text-align: justify;\">3.3. Tr\u1ef1c quan h\u00f3a d\u1eef li\u1ec7u<\/h3>\n<p style=\"text-align: justify;\">Thay v\u00ec nh\u00ecn d\u1eef li\u1ec7u th\u00f4 d\u01b0\u1edbi d\u1ea1ng b\u1ea3ng t\u00ednh d\u00e0i h\u00e0ng tr\u0103m d\u00f2ng, tr\u1ef1c quan h\u00f3a gi\u00fap chuy\u1ec3n \u0111\u1ed5i d\u1eef li\u1ec7u th\u00e0nh c\u00e1c bi\u1ec3u \u0111\u1ed3, b\u1ea3n \u0111\u1ed3 nhi\u1ec7t, \u0111\u1ed3 th\u1ecb ho\u1eb7c b\u1ea3ng t\u1ed5ng h\u1ee3p \u0111\u1ec3 ng\u01b0\u1eddi d\u00f9ng \u201cnh\u00ecn th\u1ea5y c\u00e2u chuy\u1ec7n \u1ea9n sau con s\u1ed1.\u201d<\/p>\n<p style=\"text-align: justify;\">M\u1ed9t s\u1ed1 h\u00ecnh th\u1ee9c ph\u1ed5 bi\u1ebfn:<\/p>\n<ul style=\"text-align: justify;\">\n<li aria-level=\"1\">Bi\u1ec3u \u0111\u1ed3 c\u1ed9t, \u0111\u01b0\u1eddng: So s\u00e1nh doanh thu theo th\u1eddi gian, theo nh\u00f3m s\u1ea3n ph\u1ea9m.<\/li>\n<li aria-level=\"1\">B\u1ea3n \u0111\u1ed3 nhi\u1ec7t (heatmap): X\u00e1c \u0111\u1ecbnh th\u1eddi \u0111i\u1ec3m b\u00e1n h\u00e0ng cao \u0111i\u1ec3m trong ng\u00e0y ho\u1eb7c theo khu v\u1ef1c \u0111\u1ecba l\u00fd.<\/li>\n<li aria-level=\"1\">Dashboards t\u01b0\u01a1ng t\u00e1c: Cho ph\u00e9p l\u1ecdc d\u1eef li\u1ec7u theo th\u00e1ng, nh\u00e2n vi\u00ean, k\u00eanh b\u00e1n h\u00e0ng \u0111\u1ec3 theo d\u00f5i hi\u1ec7u qu\u1ea3 chi ti\u1ebft.<\/li>\n<\/ul>\n<p style=\"text-align: justify;\">V\u00ed d\u1ee5 \u1ee9ng d\u1ee5ng: M\u1ed9t chu\u1ed7i b\u00e1n l\u1ebb d\u00f9ng bi\u1ec3u \u0111\u1ed3 heatmap \u0111\u1ec3 ph\u00e1t hi\u1ec7n r\u1eb1ng l\u01b0\u1ee3ng \u0111\u01a1n h\u00e0ng t\u0103ng \u0111\u1ed9t bi\u1ebfn v\u00e0o 20h\u201322h th\u1ee9 S\u00e1u h\u00e0ng tu\u1ea7n. T\u1eeb \u0111\u00f3, h\u1ecd t\u0103ng ng\u00e2n s\u00e1ch qu\u1ea3ng c\u00e1o Facebook v\u00e0o khung gi\u1edd n\u00e0y \u0111\u1ec3 t\u1ed1i \u01b0u chi ph\u00ed.<\/p>\n<h3 style=\"text-align: justify;\">3.4. \u0110\u01b0a ra ph\u00e2n t\u00edch khuy\u1ebfn ngh\u1ecb h\u00e0nh \u0111\u1ed9ng<\/h3>\n<p style=\"text-align: justify;\">B\u01b0\u1edbc cu\u1ed1i c\u00f9ng v\u00e0 c\u0169ng l\u00e0 quan tr\u1ecdng nh\u1ea5t: chuy\u1ec3n d\u1eef li\u1ec7u th\u00e0nh h\u00e0nh \u0111\u1ed9ng th\u1ef1c t\u1ebf. Vi\u1ec7c n\u00e0y kh\u00f4ng ch\u1ec9 d\u1eebng l\u1ea1i \u1edf vi\u1ec7c n\u00eau nh\u1eadn x\u00e9t m\u00e0 c\u00f2n ph\u1ea3i k\u1ebft lu\u1eadn b\u1eb1ng nh\u1eefng h\u01b0\u1edbng \u0111i c\u1ee5 th\u1ec3 m\u00e0 doanh nghi\u1ec7p n\u00ean tri\u1ec3n khai.<\/p>\n<p style=\"text-align: justify;\">V\u00ed d\u1ee5:<\/p>\n<ul style=\"text-align: justify;\">\n<li aria-level=\"1\">N\u1ebfu nh\u00f3m s\u1ea3n ph\u1ea9m A \u0111ang c\u00f3 t\u1ef7 su\u1ea5t l\u1ee3i nhu\u1eadn cao nh\u1ea5t nh\u01b0ng b\u1ecb gi\u1ea3m doanh s\u1ed1, n\u00ean t\u0103ng chi\u1ebft kh\u1ea5u ho\u1eb7c chi\u1ebfn d\u1ecbch marketing.<\/li>\n<li aria-level=\"1\">N\u1ebfu k\u00eanh b\u00e1n h\u00e0ng tr\u1ef1c ti\u1ebfp t\u1ea1i c\u1eeda h\u00e0ng \u0111\u1ea1t doanh s\u1ed1 th\u1ea5p h\u01a1n online, c\u1ea7n xem l\u1ea1i c\u00e1ch b\u1ed1 tr\u00ed, \u0111\u00e0o t\u1ea1o nh\u00e2n vi\u00ean, ho\u1eb7c ch\u00ednh s\u00e1ch gi\u00e1.<\/li>\n<\/ul>\n<p style=\"text-align: justify;\">L\u01b0u tr\u1eef b\u00e1o c\u00e1o \u0111\u1ecbnh k\u1ef3: Doanh nghi\u1ec7p n\u00ean l\u1eadp b\u00e1o c\u00e1o theo qu\u00fd ho\u1eb7c th\u00e1ng, l\u01b0u tr\u1eef l\u1ecbch s\u1eed ph\u00e2n t\u00edch \u0111\u1ec3 so s\u00e1nh xu h\u01b0\u1edbng t\u1eeb \u0111\u00f3 kh\u00f4ng ch\u1ec9 \u201cs\u1eeda sai\u201d m\u00e0 c\u00f2n l\u00e0m t\u1ed1t h\u01a1n trong t\u01b0\u01a1ng lai.<\/p>\n<p style=\"text-align: justify;\">Ph\u00e2n t\u00edch d\u1eef li\u1ec7u b\u00e1n h\u00e0ng kh\u00f4ng th\u1ec3 hi\u1ec7u qu\u1ea3 n\u1ebfu b\u1ecf qua m\u1ed9t trong b\u1ed1n b\u01b0\u1edbc n\u00f3i tr\u00ean. Khi th\u1ef1c hi\u1ec7n \u0111\u1ea7y \u0111\u1ee7 t\u1eeb thu th\u1eadp \u0111\u1ebfn x\u1eed l\u00fd, tr\u1ef1c quan v\u00e0 khuy\u1ebfn ngh\u1ecb. Doanh nghi\u1ec7p kh\u00f4ng ch\u1ec9 d\u1eebng l\u1ea1i \u1edf vi\u1ec7c \u201cbi\u1ebft m\u00ecnh \u0111ang b\u00e1n nh\u01b0 th\u1ebf n\u00e0o\u201d m\u00e0 c\u00f2n bi\u1ebft m\u00ecnh c\u1ea7n l\u00e0m g\u00ec \u0111\u1ec3 b\u00e1n t\u1ed1t h\u01a1n trong th\u1eddi gian t\u1edbi.<\/p>\n<h2 style=\"text-align: justify;\">4. C\u00f4ng c\u1ee5 h\u1ed7 tr\u1ee3 ph\u00e2n t\u00edch d\u1eef li\u1ec7u b\u00e1n h\u00e0ng hi\u1ec7u qu\u1ea3<\/h2>\n<p style=\"text-align: justify;\">Vi\u1ec7c ph\u00e2n t\u00edch d\u1eef li\u1ec7u b\u00e1n h\u00e0ng s\u1ebd kh\u00f4ng \u0111\u1ea1t \u0111\u01b0\u1ee3c hi\u1ec7u qu\u1ea3 n\u1ebfu ch\u1ec9 d\u1eebng l\u1ea1i \u1edf t\u01b0 duy \u201cnh\u00ecn b\u1ea3ng \u2013 t\u00ednh tay\u201d. \u0110\u1ec3 bi\u1ebfn d\u1eef li\u1ec7u th\u00e0nh l\u1ee3i th\u1ebf c\u1ea1nh tranh, doanh nghi\u1ec7p c\u1ea7n s\u1eed d\u1ee5ng nh\u1eefng c\u00f4ng c\u1ee5 ph\u00f9 h\u1ee3p v\u1edbi quy m\u00f4, m\u1ee5c ti\u00eau v\u00e0 kh\u1ea3 n\u0103ng v\u1eadn h\u00e0nh hi\u1ec7n t\u1ea1i. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 ba nh\u00f3m c\u00f4ng c\u1ee5 ph\u1ed5 bi\u1ebfn, m\u1ed7i nh\u00f3m ph\u00f9 h\u1ee3p v\u1edbi t\u1eebng c\u1ea5p \u0111\u1ed9 tr\u01b0\u1edfng th\u00e0nh c\u1ee7a doanh nghi\u1ec7p trong qu\u1ea3n tr\u1ecb d\u1eef li\u1ec7u.<\/p>\n<h3 style=\"text-align: justify;\">4.1. Excel n\u00e2ng cao \u2013 l\u1ef1a ch\u1ecdn linh ho\u1ea1t cho doanh nghi\u1ec7p v\u1eeba v\u00e0 nh\u1ecf<\/h3>\n<p style=\"text-align: justify;\">Microsoft Excel t\u1eeb l\u00e2u \u0111\u00e3 l\u00e0 c\u00f4ng c\u1ee5 ph\u00e2n t\u00edch quen thu\u1ed9c trong m\u00f4i tr\u01b0\u1eddng doanh nghi\u1ec7p. Tuy nhi\u00ean, \u0111\u1ec3 ph\u1ee5c v\u1ee5 cho m\u1ee5c \u0111\u00edch ph\u00e2n t\u00edch d\u1eef li\u1ec7u b\u00e1n h\u00e0ng, ng\u01b0\u1eddi d\u00f9ng c\u1ea7n s\u1eed d\u1ee5ng c\u00e1c t\u00ednh n\u0103ng n\u00e2ng cao nh\u01b0:<\/p>\n<ul style=\"text-align: justify;\">\n<li aria-level=\"1\">Pivot Table (b\u1ea3ng t\u1ed5ng h\u1ee3p \u0111\u1ed9ng): Gi\u00fap th\u1ed1ng k\u00ea nhanh doanh thu theo s\u1ea3n ph\u1ea9m, khu v\u1ef1c, nh\u00e2n vi\u00ean.<\/li>\n<li aria-level=\"1\">Slicer, l\u1ecdc d\u1eef li\u1ec7u: Cho ph\u00e9p l\u1ecdc theo th\u1eddi gian, nh\u00f3m kh\u00e1ch h\u00e0ng m\u1ed9t c\u00e1ch tr\u1ef1c quan.<\/li>\n<li aria-level=\"1\">H\u00e0m VLOOKUP, INDEX \u2013 MATCH: K\u1ebft n\u1ed1i d\u1eef li\u1ec7u t\u1eeb nhi\u1ec1u b\u1ea3ng kh\u00e1c nhau, t\u1ea1o n\u00ean c\u00e1c b\u00e1o c\u00e1o linh ho\u1ea1t.<\/li>\n<\/ul>\n<p style=\"text-align: justify;\">\u01afu \u0111i\u1ec3m:<\/p>\n<ul style=\"text-align: justify;\">\n<li aria-level=\"1\">Chi ph\u00ed th\u1ea5p, d\u1ec5 tri\u1ec3n khai ngay n\u1ebfu \u0111\u1ed9i ng\u0169 \u0111\u00e3 quen d\u00f9ng Excel.<\/li>\n<li aria-level=\"1\">Linh ho\u1ea1t trong thao t\u00e1c, c\u1ea5u tr\u00fac d\u1eef li\u1ec7u.<\/li>\n<\/ul>\n<p style=\"text-align: justify;\">H\u1ea1n ch\u1ebf:<\/p>\n<ul style=\"text-align: justify;\">\n<li aria-level=\"1\">D\u1ec5 x\u1ea3y ra sai s\u00f3t n\u1ebfu thi\u1ebfu ki\u1ec3m so\u00e1t quy tr\u00ecnh nh\u1eadp d\u1eef li\u1ec7u.<\/li>\n<li aria-level=\"1\">Kh\u00f3 m\u1edf r\u1ed9ng khi d\u1eef li\u1ec7u l\u1edbn ho\u1eb7c c\u1ea7n ph\u00e2n t\u00edch theo th\u1eddi gian th\u1ef1c.<\/li>\n<li aria-level=\"1\">Kh\u00f4ng ph\u00f9 h\u1ee3p v\u1edbi doanh nghi\u1ec7p v\u1eadn h\u00e0nh \u0111a k\u00eanh, nhi\u1ec1u chi nh\u00e1nh ho\u1eb7c c\u1ea7n chia s\u1ebb b\u00e1o c\u00e1o nhanh ch\u00f3ng.<\/li>\n<\/ul>\n<p style=\"text-align: justify;\">Khi n\u00e0o n\u00ean d\u00f9ng: Ph\u00f9 h\u1ee3p v\u1edbi doanh nghi\u1ec7p nh\u1ecf, s\u1ed1 l\u01b0\u1ee3ng \u0111\u01a1n h\u00e0ng kh\u00f4ng qu\u00e1 l\u1edbn, c\u1ea7n theo d\u00f5i hi\u1ec7u qu\u1ea3 b\u00e1n h\u00e0ng c\u01a1 b\u1ea3n, ch\u01b0a c\u00f3 \u0111\u1ed9i ng\u0169 ph\u00e2n t\u00edch chuy\u00ean s\u00e2u.<\/p>\n<h3 style=\"text-align: justify;\">4.2. Google Looker Studio, Power BI tr\u1ef1c quan h\u00f3a d\u1eef li\u1ec7u hi\u1ec7u qu\u1ea3 d\u1ec5 tri\u1ec3n khai<\/h3>\n<p style=\"text-align: justify;\">Khi doanh nghi\u1ec7p c\u1ea7n m\u1ed9t b\u01b0\u1edbc ti\u1ebfn m\u1edbi trong c\u00e1ch tr\u00ecnh b\u00e0y theo d\u00f5i d\u1eef li\u1ec7u b\u00e1n h\u00e0ng, c\u00e1c c\u00f4ng c\u1ee5 tr\u1ef1c quan h\u00f3a nh\u01b0 Google Looker Studio (tr\u01b0\u1edbc \u0111\u00e2y l\u00e0 Data Studio) v\u00e0 Microsoft Power BI l\u00e0 l\u1ef1a ch\u1ecdn ph\u00f9 h\u1ee3p.<\/p>\n<p style=\"text-align: justify;\">T\u00ednh n\u0103ng n\u1ed5i b\u1eadt:<\/p>\n<ul style=\"text-align: justify;\">\n<li aria-level=\"1\">K\u1ebft n\u1ed1i d\u1eef li\u1ec7u \u0111a ngu\u1ed3n: T\u1eeb Google Sheets, Excel, ph\u1ea7n m\u1ec1m b\u00e1n h\u00e0ng, CRM\u2026<\/li>\n<li aria-level=\"1\">T\u1ea1o Dashboard \u0111\u1ed9ng: Cho ph\u00e9p k\u00e9o th\u1ea3, l\u1ecdc d\u1eef li\u1ec7u theo th\u1eddi gian, s\u1ea3n ph\u1ea9m, khu v\u1ef1c\u2026<\/li>\n<li aria-level=\"1\">D\u1ec5 chia s\u1ebb: C\u00f3 th\u1ec3 g\u1eedi link cho qu\u1ea3n l\u00fd ho\u1eb7c nh\u00e2n vi\u00ean theo d\u00f5i tr\u1ef1c ti\u1ebfp, kh\u00f4ng c\u1ea7n g\u1eedi file r\u01b0\u1eddm r\u00e0.<\/li>\n<\/ul>\n<p style=\"text-align: justify;\">\u01afu \u0111i\u1ec3m:<\/p>\n<ul style=\"text-align: justify;\">\n<li aria-level=\"1\">Chi ph\u00ed th\u1ea5p ho\u1eb7c mi\u1ec5n ph\u00ed (v\u1edbi Google Looker Studio).<\/li>\n<li aria-level=\"1\">Giao di\u1ec7n th\u00e2n thi\u1ec7n, kh\u00f4ng c\u1ea7n ki\u1ebfn th\u1ee9c k\u1ef9 thu\u1eadt chuy\u00ean s\u00e2u.<\/li>\n<li aria-level=\"1\">T\u0103ng t\u00ednh minh b\u1ea1ch, t\u1ed1c \u0111\u1ed9 trong vi\u1ec7c ra quy\u1ebft \u0111\u1ecbnh.<\/li>\n<\/ul>\n<p style=\"text-align: justify;\">H\u1ea1n ch\u1ebf:<\/p>\n<ul style=\"text-align: justify;\">\n<li aria-level=\"1\">C\u1ea7n c\u00f3 k\u1ef9 n\u0103ng x\u00e2y d\u1ef1ng b\u00e1o c\u00e1o hi\u1ec3u m\u00f4 h\u00ecnh d\u1eef li\u1ec7u c\u01a1 b\u1ea3n.<\/li>\n<li aria-level=\"1\">\u0110\u1ed9 tr\u1ec5 khi k\u1ebft n\u1ed1i v\u1edbi m\u1ed9t s\u1ed1 ngu\u1ed3n d\u1eef li\u1ec7u b\u00ean ngo\u00e0i.<\/li>\n<\/ul>\n<p style=\"text-align: justify;\">Khi n\u00e0o n\u00ean d\u00f9ng: Ph\u00f9 h\u1ee3p v\u1edbi doanh nghi\u1ec7p v\u1eeba v\u00e0 l\u1edbn mu\u1ed1n chuy\u1ec3n \u0111\u1ed5i t\u1eeb Excel sang dashboard hi\u1ec7n \u0111\u1ea1i, chia s\u1ebb d\u1eef li\u1ec7u nhanh ch\u00f3ng tr\u1ef1c quan v\u1edbi to\u00e0n b\u1ed9 b\u1ed9 ph\u1eadn b\u00e1n h\u00e0ng, marketing, qu\u1ea3n l\u00fd.<\/p>\n<h3 style=\"text-align: justify;\">4.3. N\u1ec1n t\u1ea3ng ph\u00e2n t\u00edch t\u00edch h\u1ee3p LV Financial AI Agent: T\u1eeb d\u1eef li\u1ec7u \u0111\u1ebfn h\u00e0nh \u0111\u1ed9ng th\u00f4ng minh<\/h3>\n<p style=\"text-align: justify;\">\u0110\u1ed1i v\u1edbi doanh nghi\u1ec7p \u0111\u00e3 v\u1eadn h\u00e0nh tr\u00ean nhi\u1ec1u n\u1ec1n t\u1ea3ng kh\u00e1c nhau (ph\u1ea7n m\u1ec1m b\u00e1n h\u00e0ng, k\u1ebf to\u00e1n, CRM&#8230;) c\u1ea7n m\u1ed9t c\u00f4ng c\u1ee5 t\u1ef1 \u0111\u1ed9ng thu th\u1eadp, ph\u00e2n t\u00edch, \u0111\u1ec1 xu\u1ea5t gi\u1ea3i ph\u00e1p d\u1ef1a tr\u00ean d\u1eef li\u1ec7u b\u00e1n h\u00e0ng th\u00ec gi\u1ea3i ph\u00e1p nh\u01b0 LV Financial AI Agent l\u00e0 l\u1ef1a ch\u1ecdn t\u1ed1i \u01b0u.<\/p>\n<p style=\"text-align: center;\">\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"44166\" class=\"elementor elementor-44166 e-loop-item e-loop-item-46537 post-46537 post type-post status-publish format-standard has-post-thumbnail hentry category-tai-chinh-ke-toan tag-phan-tich-tai-chinh\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-8f2ea98 e-flex e-con-boxed e-con e-parent\" data-id=\"8f2ea98\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-34ddd03 elementor-widget elementor-widget-text-editor\" data-id=\"34ddd03\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<blockquote><p style=\"color: #ec5e20;\"><b>L\u1ea1c Vi\u1ec7t Financial AI Agent gi\u1ea3i quy\u1ebft c\u00e1c &#8220;n\u1ed7i lo&#8221; c\u1ee7a doanh nghi\u1ec7p<\/b><\/p><p><b>\u0110\u1ed1i v\u1edbi ph\u00f2ng k\u1ebf to\u00e1n:<\/b><\/p><ul><li>Gi\u1ea3m t\u1ea3i c\u00f4ng vi\u1ec7c x\u1eed l\u00fd b\u00e1o c\u00e1o cu\u1ed1i k\u1ef3 nh\u01b0 t\u1ed5ng k\u1ebft, quy\u1ebft to\u00e1n thu\u1ebf, l\u1eadp ng\u00e2n s\u00e1ch.<\/li><li>T\u1ef1 \u0111\u1ed9ng t\u1ea1o c\u00e1c b\u00e1o c\u00e1o d\u00f2ng ti\u1ec1n, thu h\u1ed3i c\u00f4ng n\u1ee3, b\u00e1o c\u00e1o t\u00e0i ch\u00ednh chi ti\u1ebft trong th\u1eddi gian ng\u1eafn.<\/li><\/ul><p><b>\u0110\u1ed1i v\u1edbi l\u00e3nh \u0111\u1ea1o:<\/b><\/p><ul><li>Cung c\u1ea5p b\u1ee9c tranh t\u00e0i ch\u00ednh to\u00e0n di\u1ec7n theo th\u1eddi gian th\u1ef1c, gi\u00fap ra quy\u1ebft \u0111\u1ecbnh nhanh ch\u00f3ng.<\/li><li>H\u1ed7 tr\u1ee3 gi\u1ea3i \u0111\u00e1p th\u1eafc m\u1eafc t\u1ee9c th\u00ec v\u1ec1 c\u00e1c ch\u1ec9 s\u1ed1 t\u00e0i ch\u00ednh, cung c\u1ea5p d\u1ef1 b\u00e1o chi\u1ebfn l\u01b0\u1ee3c t\u00e0i ch\u00ednh m\u00e0 kh\u00f4ng c\u1ea7n ch\u1edd \u0111\u1ee3i t\u1eeb c\u00e1c b\u1ed9 ph\u1eadn li\u00ean quan.<\/li><li>C\u1ea3nh b\u00e1o r\u1ee7i ro t\u00e0i ch\u00ednh, g\u1ee3i \u00fd\u00a0 gi\u1ea3i ph\u00e1p t\u1ed1i \u01b0u h\u00f3a ngu\u1ed3n l\u1ef1c.<\/li><\/ul><div id=\"tuvan\" class=\"elementor-menu-anchor\">\u00a0<\/div><p><a href=\"https:\/\/lacviet.vn\/lac-viet-financial-ai-agent\/?utm_source=Blog-data-analytics&amp;utm_medium=content-sp\"><b>Financial AI Agent<\/b><\/a> c\u1ee7a L\u1ea1c Vi\u1ec7t kh\u00f4ng ch\u1ec9 l\u00e0 m\u1ed9t c\u00f4ng c\u1ee5 ph\u00e2n t\u00edch t\u00e0i ch\u00ednh m\u00e0 c\u00f2n l\u00e0 m\u1ed9t tr\u1ee3 l\u00fd th\u00f4ng minh, gi\u00fap doanh nghi\u1ec7p hi\u1ec3u r\u00f5, qu\u1ea3n l\u00fd \u201cs\u1ee9c kh\u1ecfe\u201d t\u00e0i ch\u00ednh m\u1ed9t c\u00e1ch to\u00e0n di\u1ec7n. V\u1edbi kh\u1ea3 n\u0103ng t\u1ef1 \u0111\u1ed9ng h\u00f3a, ph\u00e2n t\u00edch chuy\u00ean s\u00e2u, c\u1eadp nh\u1eadt real-time, \u0111\u00e2y l\u00e0 gi\u1ea3i ph\u00e1p l\u00fd t\u01b0\u1edfng \u0111\u1ec3 doanh nghi\u1ec7p Vi\u1ec7t Nam t\u1ed1i \u01b0u h\u00f3a quy tr\u00ecnh qu\u1ea3n tr\u1ecb t\u00e0i ch\u00ednh, t\u0103ng c\u01b0\u1eddng l\u1ee3i th\u1ebf c\u1ea1nh tranh tr\u00ean th\u1ecb tr\u01b0\u1eddng.<\/p><p style=\"text-align: center;\"><span style=\"color: #ec5e20;\"><strong>\u0110\u0102NG K\u00dd T\u01af V\u1ea4N V\u00c0 DEMO<\/strong><\/span><\/p><p><div class=\"frm_forms  with_frm_style frm_style_formidable-style\" id=\"frm_form_22_container\" data-token=\"818cefdddfc77118a1156b3bd1836dd5\">\n<form enctype=\"multipart\/form-data\" method=\"post\" class=\"frm-show-form \" id=\"form_financial-ai-agent\" data-token=\"818cefdddfc77118a1156b3bd1836dd5\">\n<div class=\"frm_form_fields \">\n<fieldset>\n<legend class=\"frm_screen_reader\">\u0110\u0103ng k\u00fd gi\u1ea3i ph\u00e1p Financial AI Agent<\/legend>\r\n\r\n<div class=\"frm_fields_container\">\n<input type=\"hidden\" name=\"frm_action\" value=\"create\" \/>\n<input type=\"hidden\" name=\"form_id\" value=\"22\" \/>\n<input type=\"hidden\" name=\"frm_hide_fields_22\" id=\"frm_hide_fields_22\" value=\"\" \/>\n<input type=\"hidden\" name=\"form_key\" value=\"financial-ai-agent\" \/>\n<input type=\"hidden\" name=\"item_meta[0]\" value=\"\" \/>\n<input type=\"hidden\" id=\"frm_submit_entry_22\" name=\"frm_submit_entry_22\" value=\"067e5b1b35\" \/><input type=\"hidden\" name=\"_wp_http_referer\" value=\"\/en\/wp-json\/wp\/v2\/posts\/46537\" \/><div id=\"frm_field_168_container\" class=\"frm_form_field form-field  frm_required_field frm_top_container frm12 frm_first\">\r\n    <label for=\"field_k597l742\" id=\"field_k597l742_label\" class=\"frm_primary_label\">\r\n        <span class=\"frm_required\" aria-hidden=\"true\"><\/span>\r\n    <\/label>\r\n    <input type=\"text\" id=\"field_k597l742\" name=\"item_meta[168]\" value=\"\"  placeholder=\"H\u1ecd v\u00e0 t\u00ean*\" data-reqmsg=\"Th\u00f4ng tin n\u00e0y kh\u00f4ng \u0111\u01b0\u1ee3c \u0111\u1ec3 tr\u1ed1ng\" aria-required=\"true\" data-invmsg=\"Text is invalid\" aria-invalid=\"false\"  \/>\r\n    \r\n    \r\n<\/div>\n<div id=\"frm_field_169_container\" class=\"frm_form_field form-field  frm_required_field frm_top_container frm6 frm_first\">\r\n    <label for=\"field_k7d4c742\" id=\"field_k7d4c742_label\" class=\"frm_primary_label\">\r\n        <span class=\"frm_required\" aria-hidden=\"true\"><\/span>\r\n    <\/label>\r\n    <input type=\"tel\" id=\"field_k7d4c742\" name=\"item_meta[169]\" value=\"\"  placeholder=\"S\u1ed1 \u0111i\u1ec7n tho\u1ea1i*\" data-reqmsg=\"Th\u00f4ng tin n\u00e0y kh\u00f4ng \u0111\u01b0\u1ee3c \u0111\u1ec3 tr\u1ed1ng\" aria-required=\"true\" data-invmsg=\"This field kh\u00f4ng h\u1ee3p l\u1ec7\" aria-invalid=\"false\" pattern=\"((\\+\\d{1,3}(-|.| )?\\(?\\d\\)?(-| |.)?\\d{1,5})|(\\(?\\d{2,6}\\)?))(-|.| )?(\\d{3,4})(-|.| )?(\\d{4})(( x| ext)\\d{1,5}){0,1}$\"  \/>\r\n    \r\n    \r\n<\/div>\n<div id=\"frm_field_170_container\" class=\"frm_form_field form-field  frm_required_field frm_top_container frm6\">\r\n    <label for=\"field_qnbh4742\" id=\"field_qnbh4742_label\" class=\"frm_primary_label\">\r\n        <span class=\"frm_required\" aria-hidden=\"true\"><\/span>\r\n    <\/label>\r\n    <input type=\"email\" id=\"field_qnbh4742\" name=\"item_meta[170]\" value=\"\"  placeholder=\"Email*\" data-reqmsg=\"Th\u00f4ng tin n\u00e0y kh\u00f4ng \u0111\u01b0\u1ee3c \u0111\u1ec3 tr\u1ed1ng\" aria-required=\"true\" data-invmsg=\"This field kh\u00f4ng h\u1ee3p l\u1ec7\" aria-invalid=\"false\"  \/>\r\n    \r\n    \r\n<\/div>\n<div id=\"frm_field_238_container\" class=\"frm_form_field form-field  frm_top_container frm6 frm_first\">\r\n\t<label for=\"field_c6cjz\" id=\"field_c6cjz_label\" class=\"frm_primary_label\">\r\n\t\t<span class=\"frm_required\" aria-hidden=\"true\"><\/span>\r\n\t<\/label>\r\n\t\t\t<select name=\"item_meta[238]\" id=\"field_c6cjz\"  placeholder=\"Ch\u1ee9c v\u1ee5\" data-invmsg=\"This field kh\u00f4ng h\u1ee3p l\u1ec7\" aria-invalid=\"false\"  >\n\t\t<option  class=\"frm-select-placeholder\" value=\"\" data-placeholder=\"true\">Ch\u1ee9c v\u1ee5<\/option><option  value=\"Ch\u1ee7 doanh nghi\u1ec7p\">Ch\u1ee7 doanh nghi\u1ec7p<\/option><option  value=\"Gi\u00e1m \u0111\u1ed1c\/Ph\u00f3 gi\u00e1m \u0111\u1ed1c\">Gi\u00e1m \u0111\u1ed1c\/Ph\u00f3 gi\u00e1m \u0111\u1ed1c<\/option><option  value=\"Tr\u01b0\u1edfng ph\u00f2ng K\u00ea\u0301 toa\u0301n\">Tr\u01b0\u1edfng ph\u00f2ng K\u00ea\u0301 toa\u0301n<\/option><option  value=\"Tr\u01b0\u1edfng ph\u00f2ng Mua ha\u0300ng\">Tr\u01b0\u1edfng ph\u00f2ng Mua ha\u0300ng<\/option><option  value=\"Tr\u01b0\u1edfng ph\u00f2ng IT\">Tr\u01b0\u1edfng ph\u00f2ng IT<\/option><option  value=\"Tr\u01b0\u1edfng ph\u00f2ng Nh\u00e2n s\u1ef1\">Tr\u01b0\u1edfng ph\u00f2ng Nh\u00e2n s\u1ef1<\/option><option  value=\"Tr\u01b0\u1edfng ph\u00f2ng Marketing\">Tr\u01b0\u1edfng ph\u00f2ng Marketing<\/option><option  value=\"Tr\u01b0\u1edfng ph\u00f2ng Kinh doanh\">Tr\u01b0\u1edfng ph\u00f2ng Kinh doanh<\/option><option  value=\"Qu\u1ea3n l\u00fd d\u1ef1 \u00e1n\">Qu\u1ea3n l\u00fd d\u1ef1 \u00e1n<\/option><option  value=\"Nh\u00e2n vi\u00ean\">Nh\u00e2n vi\u00ean<\/option><option  value=\"Kh\u00e1c\">Kh\u00e1c<\/option>\t<\/select>\n\t\r\n\t\r\n\t\r\n<\/div>\n<div id=\"frm_field_172_container\" class=\"frm_form_field form-field  frm_required_field frm_top_container frm6\">\r\n    <label for=\"field_92h0d742\" id=\"field_92h0d742_label\" class=\"frm_primary_label\">\r\n        <span class=\"frm_required\" aria-hidden=\"true\"><\/span>\r\n    <\/label>\r\n    <input type=\"text\" id=\"field_92h0d742\" name=\"item_meta[172]\" value=\"\"  placeholder=\"T\u00ean doanh nghi\u1ec7p\/MST*\" data-reqmsg=\"Th\u00f4ng tin n\u00e0y kh\u00f4ng \u0111\u01b0\u1ee3c \u0111\u1ec3 tr\u1ed1ng\" aria-required=\"true\" data-invmsg=\"Text is invalid\" aria-invalid=\"false\"  \/>\r\n    \r\n    \r\n<\/div>\n<div id=\"frm_field_173_container\" class=\"frm_form_field form-field  frm_top_container frm6 frm_first\">\r\n\t<label for=\"field_tidhs2\" id=\"field_tidhs2_label\" class=\"frm_primary_label\">\r\n\t\t<span class=\"frm_required\" aria-hidden=\"true\"><\/span>\r\n\t<\/label>\r\n\t\t\t<select name=\"item_meta[173]\" id=\"field_tidhs2\"  placeholder=\"Quy m\u00f4 nh\u00e2n s\u1ef1\" data-invmsg=\"This field kh\u00f4ng h\u1ee3p l\u1ec7\" aria-invalid=\"false\"  >\n\t\t<option  class=\"frm-select-placeholder\" value=\"\" data-placeholder=\"true\">Quy m\u00f4 nh\u00e2n s\u1ef1<\/option><option  value=\"Si\u00eau Nho\u0309 (&lt;20)\">Si\u00eau Nho\u0309 (&lt;20)<\/option><option  value=\"Nho\u0309 (&lt;=100)\">Nho\u0309 (&lt;=100)<\/option><option  value=\"V\u01b0\u0300a (&lt;=500)\">V\u01b0\u0300a (&lt;=500)<\/option><option  value=\"L\u01a1\u0301n (&lt;=3000)\">L\u01a1\u0301n (&lt;=3000)<\/option><option  value=\"R\u00e2\u0301t L\u01a1\u0301n (&gt;3000)\">R\u00e2\u0301t L\u01a1\u0301n (&gt;3000)<\/option>\t<\/select>\n\t\r\n\t\r\n\t\r\n<\/div>\n<div id=\"frm_field_174_container\" class=\"frm_form_field form-field  frm_top_container frm6\">\r\n\t<label for=\"field_obq9c3\" id=\"field_obq9c3_label\" class=\"frm_primary_label\">\r\n\t\t<span class=\"frm_required\" aria-hidden=\"true\"><\/span>\r\n\t<\/label>\r\n\t\t\t<select name=\"item_meta[174]\" id=\"field_obq9c3\"  placeholder=\"Ng\u00e0nh ngh\u1ec1\" data-invmsg=\"This field kh\u00f4ng h\u1ee3p l\u1ec7\" aria-invalid=\"false\"  >\n\t\t<option  class=\"frm-select-placeholder\" value=\"\" data-placeholder=\"true\">Ng\u00e0nh ngh\u1ec1<\/option><option  value=\"D\u1ecbch v\u1ee5 c\u00f4ng\">D\u1ecbch v\u1ee5 c\u00f4ng<\/option><option  value=\"T\u00e0i ch\u00ednh\/ng\u00e2n h\u00e0ng\/ba\u0309o hi\u00ea\u0309m\">T\u00e0i ch\u00ednh\/ng\u00e2n h\u00e0ng\/ba\u0309o hi\u00ea\u0309m<\/option><option  value=\"X\u00e2y d\u1ef1ng\/b\u1ea5t \u0111\u1ed9ng s\u1ea3n\">X\u00e2y d\u1ef1ng\/b\u1ea5t \u0111\u1ed9ng s\u1ea3n<\/option><option  value=\"D\u00e2\u0300u khi\u0301\/n\u01b0\u01a1\u0301c\">D\u00e2\u0300u khi\u0301\/n\u01b0\u01a1\u0301c<\/option><option  value=\"Gi\u00e1o d\u1ee5c\/\u0111\u00e0o t\u1ea1o\">Gi\u00e1o d\u1ee5c\/\u0111\u00e0o t\u1ea1o<\/option><option  value=\"B\u00e1n l\u1ebb\">B\u00e1n l\u1ebb<\/option><option  value=\"Th\u1ef1c ph\u1ea9m\/ha\u0300ng ti\u00eau du\u0300ng\">Th\u1ef1c ph\u1ea9m\/ha\u0300ng ti\u00eau du\u0300ng<\/option><option  value=\"D\u01b0\u1ee3c ph\u1ea9m\/Y t\u1ebf\/CN sinh h\u1ecdc\">D\u01b0\u1ee3c ph\u1ea9m\/Y t\u1ebf\/CN sinh h\u1ecdc<\/option><option  value=\"D\u1ec7t\/may\">D\u1ec7t\/may<\/option><option  value=\"Sa\u0309n xu\u00e2\u0301t c\u00f4ng nghi\u00ea\u0323p n\u0103\u0323ng (c\u01a1 kh\u00ed, xi m\u0103ng, the\u0323\u0301p, \u0111i\u00ea\u0323n...)\">Sa\u0309n xu\u00e2\u0301t c\u00f4ng nghi\u00ea\u0323p n\u0103\u0323ng (c\u01a1 kh\u00ed, xi m\u0103ng, the\u0323\u0301p, \u0111i\u00ea\u0323n&#8230;)<\/option><option  value=\"S\u1ea3n xu\u00e2\u0301t gi\u00e2\u0301y\/bao bi\u0300\">S\u1ea3n xu\u00e2\u0301t gi\u00e2\u0301y\/bao bi\u0300<\/option><option  value=\"Sa\u0309n xu\u00e2\u0301t kha\u0301c\">Sa\u0309n xu\u00e2\u0301t kha\u0301c<\/option><option  value=\"C\u00f4ng ngh\u1ec7 cao (CNTT, \u0111i\u00ea\u0323n t\u01b0\u0309)\">C\u00f4ng ngh\u1ec7 cao (CNTT, \u0111i\u00ea\u0323n t\u01b0\u0309)<\/option><option  value=\"Di\u0323ch vu\u0323 T\u01b0 v\u1ea5n\/HR\/k\u00ea\u0301 toa\u0301n\">Di\u0323ch vu\u0323 T\u01b0 v\u1ea5n\/HR\/k\u00ea\u0301 toa\u0301n<\/option><option  value=\"L\u00e0m \u0111\u1eb9p\/spa\/th\u1ea9m m\u1ef9\">L\u00e0m \u0111\u1eb9p\/spa\/th\u1ea9m m\u1ef9<\/option><option  value=\"V\u1eadn t\u1ea3i\/kho b\u00e3i\">V\u1eadn t\u1ea3i\/kho b\u00e3i<\/option><option  value=\"\u00d4 t\u00f4\/xe ma\u0301y\/thi\u00ea\u0301t bi\u0323\">\u00d4 t\u00f4\/xe ma\u0301y\/thi\u00ea\u0301t bi\u0323<\/option><option  value=\"Di\u0323ch vu\u0323 l\u01b0u tru\u0301\">Di\u0323ch vu\u0323 l\u01b0u tru\u0301<\/option><option  value=\"Di\u0323ch vu\u0323 \u0103n u\u00f4\u0301ng\/gia\u0309i tri\u0301\">Di\u0323ch vu\u0323 \u0103n u\u00f4\u0301ng\/gia\u0309i tri\u0301<\/option><option  value=\"D\u1ecbch v\u1ee5 th\u01b0\u01a1ng ma\u0323i kha\u0301c\">D\u1ecbch v\u1ee5 th\u01b0\u01a1ng ma\u0323i kha\u0301c<\/option><option  value=\"Kh\u00e1c\">Kh\u00e1c<\/option>\t<\/select>\n\t\r\n\t\r\n\t\r\n<\/div>\n<div id=\"frm_field_177_container\" class=\"frm_form_field form-field  frm_none_container\">\r\n\t<label for=\"g-recaptcha-response\" id=\"field_vlud_label\" class=\"frm_primary_label\">\r\n\t\t<span class=\"frm_required\" aria-hidden=\"true\"><\/span>\r\n\t<\/label>\r\n\t<div  id=\"field_vlud\" class=\"frm-g-recaptcha\" data-sitekey=\"6LexPF8bAAAAABVTCNDuOGGhiBWMaQijt5r_RX_G\" data-size=\"normal\" data-theme=\"light\"><\/div>\r\n\t\r\n\t\r\n<\/div>\n<div id=\"frm_field_175_container\" class=\"frm_form_field  frm_html_container form-field\"><span style=\"font-size: 12px;\"><em>B\u1eb1ng c\u00e1ch nh\u1ea5n v\u00e0o n\u00fat <strong>G\u1eedi y\u00eau c\u1ea7u<\/strong>, b\u1ea1n \u0111\u00e3 \u0111\u1ed3ng \u00fd v\u1edbi <a href=\"https:\/\/lacviet.vn\/chinh-sach-bao-ve-du-lieu-ca-nhan\/\">Ch\u00ednh s\u00e1ch b\u1ea3o m\u1eadt th\u00f4ng tin<\/a> c\u1ee7a L\u1ea1c Vi\u1ec7t.<\/em><\/span><\/div>\n<div id=\"frm_field_176_container\" class=\"frm_form_field form-field \">\r\n\t<div class=\"frm_submit frm_flex\">\r\n<button class=\"frm_button_submit\" type=\"submit\"  >G\u1eedi y\u00eau c\u1ea7u<\/button>\r\n\r\n\r\n\r\n<\/div>\r\n<\/div>\n\t<input type=\"hidden\" name=\"item_key\" value=\"\" \/>\n\t<\/div>\n<\/fieldset>\n<\/div>\n\n<\/form>\n<\/div>\n<\/p><\/blockquote>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-615beca elementor-widget elementor-widget-html\" data-id=\"615beca\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<iframe width=\"800\" height=\"500\" src=\"https:\/\/www.youtube.com\/embed\/hWgoj4EzfOU?si=oAIV5mhtVVJHsDFW\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9094ef8 elementor-widget elementor-widget-html\" data-id=\"9094ef8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"wrapper\">\n  <div class=\"box-gradient\"><strong><span style=\"color: #ffffff;\"><a style=\"color: #ffffff;\" href=\"https:\/\/lacviet.vn\/lac-viet-financial-ai-agent\/?utm_source=Blog-data-analytics&utm_medium=xem-tinh-nang\">XEM CHI TI\u1ebeT T\u00cdNH N\u0102NG L\u1ea0C VI\u1ec6T FINANCIAL AI AGENT<\/a><\/span><\/strong><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<\/p>\n<p style=\"text-align: justify;\">T\u00ednh n\u0103ng n\u1ed5i b\u1eadt:<\/p>\n<ul style=\"text-align: justify;\">\n<li aria-level=\"1\">K\u1ebft n\u1ed1i \u0111a n\u1ec1n t\u1ea3ng: \u0110\u1ed3ng b\u1ed9 d\u1eef li\u1ec7u t\u1eeb ph\u1ea7n m\u1ec1m b\u00e1n h\u00e0ng, h\u1ec7 th\u1ed1ng k\u1ebf to\u00e1n, CRM gi\u00fap nh\u00ecn th\u1ea5y b\u1ee9c tranh t\u1ed5ng th\u1ec3.<\/li>\n<li aria-level=\"1\">Ph\u00e2n t\u00edch xu h\u01b0\u1edbng t\u1ef1 \u0111\u1ed9ng: Ph\u00e1t hi\u1ec7n c\u00e1c bi\u1ebfn \u0111\u1ed9ng doanh s\u1ed1 theo khu v\u1ef1c, nh\u00e2n vi\u00ean, s\u1ea3n ph\u1ea9m m\u00e0 kh\u00f4ng c\u1ea7n l\u1ecdc th\u1ee7 c\u00f4ng.<\/li>\n<li aria-level=\"1\">So s\u00e1nh hi\u1ec7u su\u1ea5t: \u0110\u00e1nh gi\u00e1 hi\u1ec7u qu\u1ea3 gi\u1eefa c\u00e1c nh\u00f3m s\u1ea3n ph\u1ea9m, v\u00f9ng kinh doanh gi\u00fap nh\u00e0 qu\u1ea3n l\u00fd ra quy\u1ebft \u0111\u1ecbnh \u0111i\u1ec1u ch\u1ec9nh ngu\u1ed3n l\u1ef1c k\u1ecbp th\u1eddi.<\/li>\n<li aria-level=\"1\">\u0110\u1ec1 xu\u1ea5t h\u00e0nh \u0111\u1ed9ng (AI-driven): H\u1ec7 th\u1ed1ng g\u1ee3i \u00fd gi\u1ea3m gi\u00e1 nh\u00f3m s\u1ea3n ph\u1ea9m t\u1ed3n kho cao, t\u0103ng qu\u1ea3ng c\u00e1o cho m\u1eb7t h\u00e0ng c\u00f3 bi\u00ean l\u1ee3i nhu\u1eadn cao theo th\u1eddi \u0111i\u1ec3m.<\/li>\n<\/ul>\n<p style=\"text-align: justify;\">Gi\u00e1 tr\u1ecb doanh nghi\u1ec7p nh\u1eadn \u0111\u01b0\u1ee3c:<\/p>\n<ul style=\"text-align: justify;\">\n<li aria-level=\"1\">Ti\u1ebft ki\u1ec7m th\u1eddi gian b\u00e1o c\u00e1o: T\u1eeb v\u00e0i ti\u1ebfng t\u1ed5ng h\u1ee3p d\u1eef li\u1ec7u xu\u1ed1ng ch\u1ec9 c\u00f2n v\u00e0i ph\u00fat.<\/li>\n<li aria-level=\"1\">Ch\u1ee7 \u0111\u1ed9ng ra quy\u1ebft \u0111\u1ecbnh: C\u1ea3nh b\u00e1o s\u1edbm khi doanh s\u1ed1 c\u00f3 d\u1ea5u hi\u1ec7u b\u1ea5t th\u01b0\u1eddng.<\/li>\n<li aria-level=\"1\">T\u1ed1i \u01b0u hi\u1ec7u qu\u1ea3 b\u00e1n h\u00e0ng: Giao ch\u1ec9 ti\u00eau ch\u00ednh x\u00e1c, \u0111i\u1ec1u ph\u1ed1i h\u00e0ng h\u00f3a k\u1ecbp th\u1eddi, kh\u00f4ng d\u01b0 \u2013 kh\u00f4ng thi\u1ebfu.<\/li>\n<\/ul>\n<p style=\"text-align: justify;\">Khi n\u00e0o n\u00ean d\u00f9ng: Ph\u00f9 h\u1ee3p v\u1edbi doanh nghi\u1ec7p trung b\u00ecnh \u2013 l\u1edbn c\u00f3 nhi\u1ec1u chi nh\u00e1nh, v\u1eadn h\u00e0nh \u0111a k\u00eanh ho\u1eb7c \u0111ang chuy\u1ec3n \u0111\u1ed5i s\u1ed1 m\u1ea1nh m\u1ebd c\u1ea7n m\u1ed9t \u201ctr\u1ee3 l\u00fd d\u1eef li\u1ec7u\u201d \u0111\u00e1ng tin c\u1eady.<\/p>\n<blockquote>\n<p style=\"text-align: justify;\">\u0110\u0103ng k\u00fd nh\u1eadn demo n\u1ec1n t\u1ea3ng ph\u00e2n t\u00edch th\u00f4ng minh LV Financial AI Agent t\u1ea1i:<br \/>\n<a href=\"https:\/\/lacviet.vn\/lac-viet-financial-ai-agent\"> https:\/\/lacviet.vn\/lac-viet-financial-ai-agent<\/a><\/p>\n<\/blockquote>\n<p style=\"text-align: justify;\">Ph\u00e2n t\u00edch d\u1eef li\u1ec7u b\u00e1n h\u00e0ng kh\u00f4ng c\u00f2n l\u00e0 kh\u00e1i ni\u1ec7m xa v\u1eddi hay \u0111\u1eb7c quy\u1ec1n c\u1ee7a nh\u1eefng doanh nghi\u1ec7p c\u00f4ng ngh\u1ec7 l\u1edbn. Trong b\u1ed1i c\u1ea3nh th\u1ecb tr\u01b0\u1eddng bi\u1ebfn \u0111\u1ed9ng nhanh, h\u00e0nh vi kh\u00e1ch h\u00e0ng thay \u0111\u1ed5i li\u00ean t\u1ee5c v\u00e0 s\u1ef1 c\u1ea1nh tranh ng\u00e0y c\u00e0ng gay g\u1eaft th\u00ec doanh nghi\u1ec7p n\u00e0o n\u1eafm \u0111\u01b0\u1ee3c d\u1eef li\u1ec7u doanh nghi\u1ec7p \u0111\u00f3 c\u00f3 l\u1ee3i th\u1ebf. Vi\u1ec7c hi\u1ec3u r\u00f5 m\u00ecnh \u0111ang b\u00e1n g\u00ec, b\u00e1n cho ai, hi\u1ec7u qu\u1ea3 ra sao, n\u00ean l\u00e0m g\u00ec ti\u1ebfp theo s\u1ebd gi\u00fap b\u1ea1n kh\u00f4ng ch\u1ec9 ph\u1ea3n \u1ee9ng linh ho\u1ea1t m\u00e0 c\u00f2n ch\u1ee7 \u0111\u1ed9ng d\u1eabn d\u1eaft th\u1ecb tr\u01b0\u1eddng.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Trong nhi\u1ec1u n\u0103m, kh\u00f4ng \u00edt doanh nghi\u1ec7p \u0111\u1eb7c bi\u1ec7t l\u00e0 doanh nghi\u1ec7p v\u1eeba v\u00e0 nh\u1ecf v\u1eabn ra quy\u1ebft \u0111\u1ecbnh b\u00e1n h\u00e0ng, ph\u00e2n b\u1ed5 ngu\u1ed3n l\u1ef1c hay tung khuy\u1ebfn m\u00e3i theo c\u1ea3m t\u00ednh ho\u1eb7c kinh nghi\u1ec7m c\u00e1 nh\u00e2n. C\u00f3 th\u1ec3 h\u00f4m nay th\u1ea5y s\u1ea3n ph\u1ea9m A b\u00e1n ch\u1ea1y th\u00ec t\u0103ng h\u00e0ng, th\u1ea5y kh\u00e1ch gi\u1ea3m th\u00ec g\u1ea5p [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":46561,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[62],"tags":[90],"class_list":["post-46537","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tai-chinh-ke-toan","tag-phan-tich-tai-chinh"],"_links":{"self":[{"href":"https:\/\/lacviet.vn\/en\/wp-json\/wp\/v2\/posts\/46537","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lacviet.vn\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/lacviet.vn\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/lacviet.vn\/en\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/lacviet.vn\/en\/wp-json\/wp\/v2\/comments?post=46537"}],"version-history":[{"count":1,"href":"https:\/\/lacviet.vn\/en\/wp-json\/wp\/v2\/posts\/46537\/revisions"}],"predecessor-version":[{"id":46562,"href":"https:\/\/lacviet.vn\/en\/wp-json\/wp\/v2\/posts\/46537\/revisions\/46562"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/lacviet.vn\/en\/wp-json\/wp\/v2\/media\/46561"}],"wp:attachment":[{"href":"https:\/\/lacviet.vn\/en\/wp-json\/wp\/v2\/media?parent=46537"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/lacviet.vn\/en\/wp-json\/wp\/v2\/categories?post=46537"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/lacviet.vn\/en\/wp-json\/wp\/v2\/tags?post=46537"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}