{"id":53321,"date":"2026-09-14T11:27:59","date_gmt":"2026-09-14T04:27:59","guid":{"rendered":"https:\/\/lacviet.vn\/?p=53321"},"modified":"2026-09-14T11:33:57","modified_gmt":"2026-09-14T04:33:57","slug":"phuong-phap-ban-hang-hieu-qua","status":"publish","type":"post","link":"https:\/\/lacviet.vn\/en\/phuong-phap-ban-hang-hieu-qua\/","title":{"rendered":"5 Ph\u01b0\u01a1ng ph\u00e1p b\u00e1n h\u00e0ng hi\u1ec7u qu\u1ea3 \u0111\u01b0\u1ee3c \u00e1p d\u1ee5ng ph\u1ed5 bi\u1ebfn nh\u1ea5t"},"content":{"rendered":"<p style=\"text-align: justify;\"><strong>Ph\u01b0\u01a1ng ph\u00e1p b\u00e1n h\u00e0ng hi\u1ec7u qu\u1ea3<\/strong> l\u00e0 m\u1ed9t khung t\u01b0 duy v\u00e0 quy tr\u00ecnh ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng c\u00f3 c\u0103n c\u1ee9, \u0111\u00e3 \u0111\u01b0\u1ee3c ki\u1ec3m ch\u1ee9ng, gi\u00fap \u0111\u1ed9i ng\u0169 kinh doanh l\u00e0m vi\u1ec7c theo c\u00f9ng m\u1ed9t chu\u1ea9n thay v\u00ec m\u1ed7i ng\u01b0\u1eddi m\u1ed9t phong c\u00e1ch ri\u00eang.<\/p>\n<p style=\"text-align: justify;\">Trong b\u00e0i vi\u1ebft n\u00e0y, <a href=\"https:\/\/lacviet.vn\/\">L\u1ea1c Vi\u1ec7t<\/a> s\u1ebd gi\u00fap b\u1ea1n n\u1eafm \u0111\u01b0\u1ee3c c\u00e1c ph\u01b0\u01a1ng ph\u00e1p b\u00e1n h\u00e0ng hi\u1ec7u qu\u1ea3 \u0111\u00e3 \u0111\u01b0\u1ee3c c\u00f4ng nh\u1eadn r\u1ed9ng r\u00e3i, ti\u00eau ch\u00ed l\u1ef1a ch\u1ecdn ph\u01b0\u01a1ng ph\u00e1p ph\u00f9 h\u1ee3p v\u1edbi s\u1ea3n ph\u1ea9m v\u00e0 kh\u00e1ch h\u00e0ng c\u1ee7a doanh nghi\u1ec7p, c\u00f9ng c\u00e1ch tri\u1ec3n khai \u0111\u00e0o t\u1ea1o ph\u01b0\u01a1ng ph\u00e1p \u0111\u00e3 ch\u1ecdn \u0111\u1ed3ng b\u1ed9 cho \u0111\u1ed9i ng\u0169 kinh doanh.<\/p>\n<h2 style=\"text-align: justify;\">1. V\u00ec sao c\u1ea7n ch\u1ecdn \u0111\u00fang ph\u01b0\u01a1ng ph\u00e1p b\u00e1n h\u00e0ng hi\u1ec7u qu\u1ea3 \u0111\u1ec3 \u0111\u00e0o t\u1ea1o \u0111\u1ed9i ng\u0169?<\/h2>\n<p style=\"text-align: justify;\">Khi m\u1ed7i nh\u00e2n vi\u00ean b\u00e1n h\u00e0ng t\u1ef1 ph\u00e1t tri\u1ec3n phong c\u00e1ch ri\u00eang d\u1ef1a tr\u00ean kinh nghi\u1ec7m c\u00e1 nh\u00e2n, doanh nghi\u1ec7p g\u1eb7p kh\u00f3 kh\u0103n \u1edf nhi\u1ec1u kh\u00eda c\u1ea1nh: kh\u00f3 nh\u00e2n r\u1ed9ng kinh nghi\u1ec7m c\u1ee7a ng\u01b0\u1eddi b\u00e1n h\u00e0ng gi\u1ecfi nh\u1ea5t cho c\u1ea3 \u0111\u1ed9i, kh\u00f3 x\u00e1c \u0111\u1ecbnh ch\u00ednh x\u00e1c nguy\u00ean nh\u00e2n khi k\u1ebft qu\u1ea3 b\u00e1n h\u00e0ng kh\u00f4ng \u0111\u1ea1t (do ph\u01b0\u01a1ng ph\u00e1p ti\u1ebfp c\u1eadn sai hay do y\u1ebfu t\u1ed1 kh\u00e1c), v\u00e0 nh\u00e2n vi\u00ean m\u1edbi th\u01b0\u1eddng m\u1ea5t nhi\u1ec1u th\u1eddi gian t\u1ef1 m\u00f2 m\u1eabm thay v\u00ec \u0111\u01b0\u1ee3c h\u01b0\u1edbng d\u1eabn theo m\u1ed9t khung ph\u01b0\u01a1ng ph\u00e1p \u0111\u00e3 \u0111\u01b0\u1ee3c ki\u1ec3m ch\u1ee9ng.<\/p>\n<p style=\"text-align: justify;\">Vi\u1ec7c thi\u1ebfu m\u1ed9t ph\u01b0\u01a1ng ph\u00e1p b\u00e1n h\u00e0ng th\u1ed1ng nh\u1ea5t c\u0169ng khi\u1ebfn qu\u1ea3n l\u00fd kh\u00f3 hu\u1ea5n luy\u1ec7n hi\u1ec7u qu\u1ea3, v\u00ec m\u1ed7i nh\u00e2n vi\u00ean \u0111ang \u00e1p d\u1ee5ng m\u1ed9t c\u00e1ch ti\u1ebfp c\u1eadn kh\u00e1c nhau, kh\u00f4ng c\u00f3 ng\u00f4n ng\u1eef chung \u0111\u1ec3 ph\u00e2n t\u00edch m\u1ed9t t\u00ecnh hu\u1ed1ng b\u00e1n h\u00e0ng c\u1ee5 th\u1ec3 \u0111\u00e3 \u0111i \u0111\u00fang hay sai \u1edf b\u01b0\u1edbc n\u00e0o.<\/p>\n<p style=\"text-align: justify;\">Khi doanh nghi\u1ec7p ch\u1ecdn v\u00e0 \u0111\u00e0o t\u1ea1o \u0111\u1ed3ng b\u1ed9 m\u1ed9t ph\u01b0\u01a1ng ph\u00e1p b\u00e1n h\u00e0ng cho c\u1ea3 \u0111\u1ed9i ng\u0169, c\u00e1c nh\u00e2n vi\u00ean c\u00f3 chung ng\u00f4n ng\u1eef, chung quy tr\u00ecnh t\u01b0 duy khi ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng &#8211; t\u1eeb c\u00e1ch \u0111\u1eb7t c\u00e2u h\u1ecfi, c\u00e1ch x\u00e1c \u0111\u1ecbnh v\u1ea5n \u0111\u1ec1 c\u1ee7a kh\u00e1ch h\u00e0ng, \u0111\u1ebfn c\u00e1ch tr\u00ecnh b\u00e0y gi\u1ea3i ph\u00e1p. \u0110i\u1ec1u n\u00e0y gi\u00fap vi\u1ec7c hu\u1ea5n luy\u1ec7n nh\u00e2n vi\u00ean m\u1edbi nhanh h\u01a1n, \u0111o l\u01b0\u1eddng hi\u1ec7u qu\u1ea3 \u00e1p d\u1ee5ng ph\u01b0\u01a1ng ph\u00e1p d\u1ec5 d\u00e0ng h\u01a1n, v\u00e0 qu\u1ea3n l\u00fd c\u00f3 th\u1ec3 ch\u1ec9 ra ch\u00ednh x\u00e1c nh\u00e2n vi\u00ean \u0111ang l\u00e0m sai \u1edf b\u01b0\u1edbc n\u00e0o trong quy tr\u00ecnh \u0111\u00e3 th\u1ed1ng nh\u1ea5t.<\/p>\n<p style=\"text-align: justify;\">M\u1ed9t l\u1ee3i \u00edch kh\u00e1c th\u01b0\u1eddng b\u1ecb b\u1ecf qua l\u00e0 kh\u1ea3 n\u0103ng c\u1ea3i ti\u1ebfn li\u00ean t\u1ee5c: khi c\u1ea3 \u0111\u1ed9i c\u00f9ng \u00e1p d\u1ee5ng m\u1ed9t ph\u01b0\u01a1ng ph\u00e1p, doanh nghi\u1ec7p c\u00f3 th\u1ec3 thu th\u1eadp d\u1eef li\u1ec7u v\u1ec1 t\u1ef7 l\u1ec7 th\u00e0nh c\u00f4ng \u1edf t\u1eebng b\u01b0\u1edbc c\u1ee7a ph\u01b0\u01a1ng ph\u00e1p \u0111\u00f3, t\u1eeb \u0111\u00f3 bi\u1ebft ch\u00ednh x\u00e1c c\u1ea7n c\u1ea3i thi\u1ec7n k\u1ecbch b\u1ea3n, t\u00e0i li\u1ec7u h\u1ed7 tr\u1ee3 \u1edf giai \u0111o\u1ea1n n\u00e0o c\u1ee7a quy tr\u00ecnh b\u00e1n h\u00e0ng, thay v\u00ec ch\u1ec9 nh\u00ecn v\u00e0o k\u1ebft qu\u1ea3 doanh s\u1ed1 cu\u1ed1i c\u00f9ng m\u00e0 kh\u00f4ng r\u00f5 nguy\u00ean nh\u00e2n s\u00e2u xa.<\/p>\n<p style=\"text-align: justify;\">Vi\u1ec7c c\u00f3 m\u1ed9t ph\u01b0\u01a1ng ph\u00e1p b\u00e1n h\u00e0ng hi\u1ec7u qu\u1ea3 l\u00e0m n\u1ec1n t\u1ea3ng chung c\u0169ng gi\u00fap doanh nghi\u1ec7p gi\u1ea3m ph\u1ee5 thu\u1ed9c v\u00e0o m\u1ed9t v\u00e0i c\u00e1 nh\u00e2n xu\u1ea5t s\u1eafc &#8211; khi kinh nghi\u1ec7m c\u1ee7a ng\u01b0\u1eddi gi\u1ecfi nh\u1ea5t \u0111\u01b0\u1ee3c h\u1ec7 th\u1ed1ng h\u00f3a th\u00e0nh c\u00e1c b\u01b0\u1edbc c\u1ee5 th\u1ec3 trong ph\u01b0\u01a1ng ph\u00e1p \u0111\u00e3 ch\u1ecdn, nh\u00e2n vi\u00ean kh\u00e1c c\u00f3 th\u1ec3 h\u1ecdc theo \u00e1p d\u1ee5ng, thay v\u00ec phong c\u00e1ch b\u00e1n h\u00e0ng c\u00e1 nh\u00e2n ch\u1ec9 t\u1ed3n t\u1ea1i trong \u0111\u1ea7u m\u1ed9t ng\u01b0\u1eddi v\u00e0 m\u1ea5t \u0111i khi ng\u01b0\u1eddi \u0111\u00f3 ngh\u1ec9 vi\u1ec7c. V\u1eady c\u1ee5 th\u1ec3 c\u00f3 nh\u1eefng ph\u01b0\u01a1ng ph\u00e1p b\u00e1n h\u00e0ng n\u00e0o \u0111ang \u0111\u01b0\u1ee3c \u00e1p d\u1ee5ng ph\u1ed5 bi\u1ebfn hi\u1ec7n nay?<\/p>\n<h2 style=\"text-align: justify;\">2. 5 Ph\u01b0\u01a1ng ph\u00e1p b\u00e1n h\u00e0ng hi\u1ec7u qu\u1ea3 \u0111\u01b0\u1ee3c \u00e1p d\u1ee5ng ph\u1ed5 bi\u1ebfn hi\u1ec7n nay<\/h2>\n<p style=\"text-align: justify;\">D\u01b0\u1edbi \u0111\u00e2y l\u00e0 5 ph\u01b0\u01a1ng ph\u00e1p b\u00e1n h\u00e0ng \u0111\u01b0\u1ee3c nh\u1eafc \u0111\u1ebfn nhi\u1ec1u nh\u1ea5t trong c\u00e1c t\u00e0i li\u1ec7u v\u1ec1 sales methodology, m\u1ed7i ph\u01b0\u01a1ng ph\u00e1p ph\u00f9 h\u1ee3p v\u1edbi \u0111\u1eb7c th\u00f9 s\u1ea3n ph\u1ea9m v\u00e0 kh\u00e1ch h\u00e0ng kh\u00e1c nhau. T\u00ean c\u00e1c ph\u01b0\u01a1ng ph\u00e1p gi\u1eef nguy\u00ean thu\u1eadt ng\u1eef g\u1ed1c ti\u1ebfng Anh v\u00ec \u0111\u00e3 \u0111\u01b0\u1ee3c c\u00f4ng nh\u1eadn r\u1ed9ng r\u00e3i trong ng\u00e0nh:<\/p>\n<ul style=\"text-align: justify;\">\n<li aria-level=\"1\">SPIN Selling<\/li>\n<li aria-level=\"1\">Challenger Sale<\/li>\n<li aria-level=\"1\">Solution Selling<\/li>\n<li aria-level=\"1\">SNAP Selling<\/li>\n<li aria-level=\"1\">Sandler Selling System<\/li>\n<\/ul>\n<h3 style=\"text-align: justify;\">2.1. Ph\u01b0\u01a1ng ph\u00e1p SPIN Selling<\/h3>\n<p style=\"text-align: justify;\">SPIN Selling l\u00e0 ph\u01b0\u01a1ng ph\u00e1p b\u00e1n h\u00e0ng d\u1ef1a tr\u00ean b\u1ed9 c\u00e2u h\u1ecfi \u0111\u01b0\u1ee3c \u0111\u1eb7t theo m\u1ed9t tr\u00ecnh t\u1ef1 c\u1ed1 \u0111\u1ecbnh, do Neil Rackham gi\u1edbi thi\u1ec7u, g\u1ed3m 4 nh\u00f3m c\u00e2u h\u1ecfi:<\/p>\n<ul style=\"text-align: justify;\">\n<li aria-level=\"1\">Situation (t\u00ecnh hu\u1ed1ng hi\u1ec7n t\u1ea1i c\u1ee7a kh\u00e1ch h\u00e0ng)<\/li>\n<li aria-level=\"1\">Problem (v\u1ea5n \u0111\u1ec1 kh\u00e1ch h\u00e0ng \u0111ang g\u1eb7p ph\u1ea3i)<\/li>\n<li aria-level=\"1\">Implication (h\u1eadu qu\u1ea3 n\u1ebfu v\u1ea5n \u0111\u1ec1 \u0111\u00f3 kh\u00f4ng \u0111\u01b0\u1ee3c gi\u1ea3i quy\u1ebft)<\/li>\n<li aria-level=\"1\">Need-payoff (l\u1ee3i \u00edch c\u1ee5 th\u1ec3 n\u1ebfu v\u1ea5n \u0111\u1ec1 \u0111\u01b0\u1ee3c gi\u1ea3i quy\u1ebft)<\/li>\n<\/ul>\n<p style=\"text-align: justify;\">Tr\u00ecnh t\u1ef1 \u0111\u1eb7t c\u00e2u h\u1ecfi n\u00e0y kh\u00f4ng ph\u1ea3i ng\u1eabu nhi\u00ean &#8211; m\u1ee5c \u0111\u00edch l\u00e0 d\u1eabn d\u1eaft kh\u00e1ch h\u00e0ng t\u1ef1 nh\u1eadn ra m\u1ee9c \u0111\u1ed9 nghi\u00eam tr\u1ecdng c\u1ee7a v\u1ea5n \u0111\u1ec1 h\u1ecd \u0111ang g\u1eb7p ph\u1ea3i (qua c\u00e2u h\u1ecfi Implication) tr\u01b0\u1edbc khi nh\u00e2n vi\u00ean b\u00e1n h\u00e0ng tr\u00ecnh b\u00e0y gi\u1ea3i ph\u00e1p, thay v\u00ec \u00e1p \u0111\u1eb7t gi\u1ea3i ph\u00e1p ngay t\u1eeb \u0111\u1ea7u khi kh\u00e1ch h\u00e0ng c\u00f2n ch\u01b0a th\u1ea5y r\u00f5 t\u1ea1i sao c\u1ea7n thay \u0111\u1ed5i.<\/p>\n<p style=\"text-align: justify;\">Ph\u01b0\u01a1ng ph\u00e1p n\u00e0y \u0111\u1eb7c bi\u1ec7t ph\u00f9 h\u1ee3p v\u1edbi c\u00e1c giao d\u1ecbch b\u00e1n h\u00e0ng ph\u1ee9c t\u1ea1p, c\u00f3 chu k\u1ef3 b\u00e1n h\u00e0ng d\u00e0i nh\u01b0 ph\u1ea7n l\u1edbn giao d\u1ecbch B2B, n\u01a1i quy\u1ebft \u0111\u1ecbnh mua li\u00ean quan \u0111\u1ebfn nhi\u1ec1u b\u00ean v\u00e0 c\u1ea7n th\u1eddi gian c\u00e2n nh\u1eafc k\u1ef9. V\u1edbi c\u00e1c giao d\u1ecbch \u0111\u01a1n gi\u1ea3n, gi\u00e1 tr\u1ecb nh\u1ecf, quy tr\u00ecnh 4 b\u01b0\u1edbc c\u00e2u h\u1ecfi n\u00e0y c\u00f3 th\u1ec3 tr\u1edf n\u00ean r\u01b0\u1eddm r\u00e0 kh\u00f4ng c\u1ea7n thi\u1ebft.<\/p>\n<p style=\"text-align: justify;\">\u0110\u1ec3 \u00e1p d\u1ee5ng SPIN Selling hi\u1ec7u qu\u1ea3, nh\u00e2n vi\u00ean c\u1ea7n chu\u1ea9n b\u1ecb tr\u01b0\u1edbc c\u00e1c c\u00e2u h\u1ecfi m\u1eabu cho t\u1eebng nh\u00f3m, ph\u00f9 h\u1ee3p v\u1edbi s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5 c\u1ee5 th\u1ec3 c\u1ee7a doanh nghi\u1ec7p, thay v\u00ec \u1ee9ng bi\u1ebfn ho\u00e0n to\u00e0n trong cu\u1ed9c tr\u00f2 chuy\u1ec7n. Vi\u1ec7c luy\u1ec7n t\u1eadp \u0111\u1eb7t c\u00e2u h\u1ecfi Implication &#8211; nh\u00f3m c\u00e2u h\u1ecfi kh\u00f3 nh\u1ea5t v\u00ec \u0111\u00f2i h\u1ecfi hi\u1ec3u s\u00e2u v\u1ec1 h\u1eadu qu\u1ea3 kinh doanh c\u1ee7a kh\u00e1ch h\u00e0ng &#8211; th\u01b0\u1eddng c\u1ea7n nhi\u1ec1u th\u1eddi gian th\u1ef1c h\u00e0nh nh\u1ea5t trong qu\u00e1 tr\u00ecnh \u0111\u00e0o t\u1ea1o.<\/p>\n<p style=\"text-align: justify;\">M\u1ed9t l\u01b0u \u00fd khi \u0111\u00e0o t\u1ea1o SPIN Selling l\u00e0 tr\u00e1nh \u0111\u1ec3 nh\u00e2n vi\u00ean bi\u1ebfn 4 nh\u00f3m c\u00e2u h\u1ecfi th\u00e0nh m\u1ed9t k\u1ecbch b\u1ea3n c\u1ee9ng nh\u1eafc, h\u1ecfi m\u00e1y m\u00f3c theo \u0111\u00fang th\u1ee9 t\u1ef1 b\u1ea5t k\u1ec3 ph\u1ea3n \u1ee9ng c\u1ee7a kh\u00e1ch h\u00e0ng. M\u1ee5c ti\u00eau th\u1ef1c s\u1ef1 l\u00e0 d\u1eabn d\u1eaft \u0111\u01b0\u1ee3c m\u1ea1ch t\u01b0 duy c\u1ee7a kh\u00e1ch h\u00e0ng qua 4 giai \u0111o\u1ea1n nh\u1eadn th\u1ee9c, n\u00ean th\u1ee9 t\u1ef1 v\u00e0 c\u00e1ch di\u1ec5n \u0111\u1ea1t c\u1ee5 th\u1ec3 c\u1ea7n linh ho\u1ea1t theo di\u1ec5n bi\u1ebfn th\u1ef1c t\u1ebf c\u1ee7a cu\u1ed9c tr\u00f2 chuy\u1ec7n.<\/p>\n<h3 style=\"text-align: justify;\">2.2. Ph\u01b0\u01a1ng ph\u00e1p Challenger Sale<\/h3>\n<p style=\"text-align: justify;\"><a href=\"https:\/\/en.wikipedia.org\/wiki\/The_Challenger_Sale\" target=\"_blank\" rel=\"nofollow noopener\">Challenger Sale<\/a> l\u00e0 ph\u01b0\u01a1ng ph\u00e1p trong \u0111\u00f3 nh\u00e2n vi\u00ean b\u00e1n h\u00e0ng ch\u1ee7 \u0111\u1ed9ng \u0111\u01b0a ra g\u00f3c nh\u00ecn ho\u1eb7c th\u00f4ng tin m\u1edbi \u0111\u1ec3 &#8220;th\u00e1ch th\u1ee9c&#8221; c\u00e1ch suy ngh\u0129 hi\u1ec7n t\u1ea1i c\u1ee7a kh\u00e1ch h\u00e0ng, thay v\u00ec ch\u1ec9 \u0111\u01a1n thu\u1ea7n \u0111\u00e1p \u1ee9ng nh\u1eefng nhu c\u1ea7u kh\u00e1ch h\u00e0ng \u0111\u00e3 t\u1ef1 nh\u1eadn th\u1ee9c v\u00e0 n\u00eau ra s\u1eb5n.<\/p>\n<p style=\"text-align: justify;\">C\u00e1ch ti\u1ebfp c\u1eadn n\u00e0y \u0111\u1eb7c bi\u1ec7t ph\u00f9 h\u1ee3p khi kh\u00e1ch h\u00e0ng ch\u01b0a nh\u1eadn th\u1ee9c r\u00f5 v\u1ea5n \u0111\u1ec1 c\u1ee7a ch\u00ednh h\u1ecd, ho\u1eb7c \u0111ang h\u00e0i l\u00f2ng v\u1edbi gi\u1ea3i ph\u00e1p hi\u1ec7n t\u1ea1i m\u00e0 ch\u01b0a th\u1ea5y \u0111\u01b0\u1ee3c nh\u1eefng r\u1ee7i ro, chi ph\u00ed c\u01a1 h\u1ed9i m\u00e0 h\u1ecd c\u00f3 th\u1ec3 \u0111ang b\u1ecf l\u1ee1. Nh\u00e2n vi\u00ean b\u00e1n h\u00e0ng theo ph\u01b0\u01a1ng ph\u00e1p n\u00e0y \u0111\u00f3ng vai tr\u00f2 nh\u01b0 m\u1ed9t chuy\u00ean gia t\u01b0 v\u1ea5n, mang \u0111\u1ebfn insight m\u1edbi v\u1ec1 ng\u00e0nh ho\u1eb7c th\u1ecb tr\u01b0\u1eddng m\u00e0 kh\u00e1ch h\u00e0ng ch\u01b0a t\u1eebng ngh\u0129 t\u1edbi.<\/p>\n<p style=\"text-align: justify;\">\u0110i\u1ec3m kh\u00e1c bi\u1ec7t l\u1edbn nh\u1ea5t so v\u1edbi c\u00e1c ph\u01b0\u01a1ng ph\u00e1p truy\u1ec1n th\u1ed1ng l\u00e0 Challenger Sale kh\u00f4ng \u0111\u1eb7t tr\u1ecdng t\u00e2m v\u00e0o vi\u1ec7c x\u00e2y d\u1ef1ng m\u1ed1i quan h\u1ec7 th\u00e2n thi\u1ebft tr\u01b0\u1edbc r\u1ed3i m\u1edbi b\u00e1n h\u00e0ng, m\u00e0 tin r\u1eb1ng vi\u1ec7c mang l\u1ea1i gi\u00e1 tr\u1ecb th\u00f4ng tin, insight m\u1edbi ngay t\u1eeb \u0111\u1ea7u m\u1edbi l\u00e0 y\u1ebfu t\u1ed1 quy\u1ebft \u0111\u1ecbnh khi\u1ebfn kh\u00e1ch h\u00e0ng tin t\u01b0\u1edfng v\u00e0 s\u1eb5n s\u00e0ng thay \u0111\u1ed5i.<\/p>\n<p style=\"text-align: justify;\">\u00c1p d\u1ee5ng Challenger Sale \u0111\u00f2i h\u1ecfi nh\u00e2n vi\u00ean b\u00e1n h\u00e0ng c\u00f3 ki\u1ebfn th\u1ee9c chuy\u00ean s\u00e2u v\u1ec1 ng\u00e0nh c\u1ee7a kh\u00e1ch h\u00e0ng, kh\u00f4ng ch\u1ec9 v\u1ec1 s\u1ea3n ph\u1ea9m c\u1ee7a ch\u00ednh doanh nghi\u1ec7p m\u00ecnh &#8211; \u0111\u00e2y c\u0169ng l\u00e0 th\u00e1ch th\u1ee9c l\u1edbn nh\u1ea5t khi \u0111\u00e0o t\u1ea1o ph\u01b0\u01a1ng ph\u00e1p n\u00e0y, v\u00ec c\u1ea7n \u0111\u1ea7u t\u01b0 th\u1eddi gian x\u00e2y d\u1ef1ng ki\u1ebfn th\u1ee9c ng\u00e0nh cho \u0111\u1ed9i ng\u0169, kh\u00f4ng ch\u1ec9 \u0111\u00e0o t\u1ea1o k\u1ef9 n\u0103ng b\u00e1n h\u00e0ng thu\u1ea7n t\u00fay. Doanh nghi\u1ec7p mu\u1ed1n \u00e1p d\u1ee5ng ph\u01b0\u01a1ng ph\u00e1p n\u00e0y th\u01b0\u1eddng c\u1ea7n x\u00e2y d\u1ef1ng th\u00eam m\u1ed9t th\u01b0 vi\u1ec7n insight, s\u1ed1 li\u1ec7u ng\u00e0nh c\u1eadp nh\u1eadt \u0111\u1ec3 nh\u00e2n vi\u00ean tham kh\u1ea3o, thay v\u00ec ch\u1ec9 d\u1ef1a v\u00e0o ki\u1ebfn th\u1ee9c t\u1ef1 t\u00edch l\u0169y c\u1ee7a t\u1eebng c\u00e1 nh\u00e2n.<\/p>\n<h3 style=\"text-align: justify;\">2.3. Ph\u01b0\u01a1ng ph\u00e1p Solution Selling<\/h3>\n<p style=\"text-align: justify;\"><a href=\"https:\/\/en.wikipedia.org\/wiki\/Solution_selling\" target=\"_blank\" rel=\"nofollow noopener\">Solution Selling<\/a> t\u1eadp trung v\u00e0o vi\u1ec7c x\u00e1c \u0111\u1ecbnh r\u00f5 v\u1ea5n \u0111\u1ec1 c\u1ee5 th\u1ec3 c\u1ee7a kh\u00e1ch h\u00e0ng tr\u01b0\u1edbc, sau \u0111\u00f3 m\u1edbi tr\u00ecnh b\u00e0y s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 nh\u01b0 m\u1ed9t gi\u1ea3i ph\u00e1p \u0111\u00e1p \u1ee9ng \u0111\u00fang v\u1ea5n \u0111\u1ec1 \u0111\u00f3 &#8211; thay v\u00ec gi\u1edbi thi\u1ec7u t\u00ednh n\u0103ng s\u1ea3n ph\u1ea9m m\u1ed9t c\u00e1ch chung chung, gi\u1ed1ng nhau cho m\u1ecdi kh\u00e1ch h\u00e0ng.<\/p>\n<p style=\"text-align: justify;\">Quy tr\u00ecnh \u0111i\u1ec3n h\u00ecnh c\u1ee7a Solution Selling b\u1eaft \u0111\u1ea7u b\u1eb1ng vi\u1ec7c \u0111\u1eb7t c\u00e2u h\u1ecfi kh\u00e1m ph\u00e1 \u0111\u1ec3 hi\u1ec3u r\u00f5 b\u1ed1i c\u1ea3nh, kh\u00f3 kh\u0103n c\u1ee5 th\u1ec3 m\u00e0 kh\u00e1ch h\u00e0ng \u0111ang g\u1eb7p ph\u1ea3i, sau \u0111\u00f3 nh\u00e2n vi\u00ean b\u00e1n h\u00e0ng m\u1edbi b\u1eaft \u0111\u1ea7u \u0111\u1ecbnh v\u1ecb s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5 c\u1ee7a m\u00ecnh nh\u01b0 m\u1ed9t gi\u1ea3i ph\u00e1p \u0111\u01b0\u1ee3c &#8220;may \u0111o&#8221; cho \u0111\u00fang v\u1ea5n \u0111\u1ec1 \u0111\u00e3 x\u00e1c \u0111\u1ecbnh, thay v\u00ec tr\u00ecnh b\u00e0y to\u00e0n b\u1ed9 danh s\u00e1ch t\u00ednh n\u0103ng ngay t\u1eeb \u0111\u1ea7u.<\/p>\n<p style=\"text-align: justify;\">Ph\u01b0\u01a1ng ph\u00e1p n\u00e0y ph\u00f9 h\u1ee3p nh\u1ea5t v\u1edbi s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 c\u00f3 kh\u1ea3 n\u0103ng t\u00f9y bi\u1ebfn theo nhu c\u1ea7u ri\u00eang c\u1ee7a t\u1eebng kh\u00e1ch h\u00e0ng &#8211; v\u00ed d\u1ee5 ph\u1ea7n m\u1ec1m doanh nghi\u1ec7p c\u00f3 th\u1ec3 c\u1ea5u h\u00ecnh theo quy tr\u00ecnh ri\u00eang, ho\u1eb7c d\u1ecbch v\u1ee5 t\u01b0 v\u1ea5n c\u00f3 ph\u1ea1m vi c\u00f4ng vi\u1ec7c \u0111i\u1ec1u ch\u1ec9nh theo y\u00eau c\u1ea7u c\u1ee5 th\u1ec3. V\u1edbi s\u1ea3n ph\u1ea9m ti\u00eau chu\u1ea9n h\u00f3a ho\u00e0n to\u00e0n, kh\u00f4ng th\u1ec3 t\u00f9y bi\u1ebfn, Solution Selling s\u1ebd kh\u00f3 ph\u00e1t huy h\u1ebft l\u1ee3i th\u1ebf so v\u1edbi c\u00e1c ph\u01b0\u01a1ng ph\u00e1p kh\u00e1c.<\/p>\n<p style=\"text-align: justify;\">M\u1ed9t r\u1ee7i ro c\u1ea7n l\u01b0u \u00fd khi \u0111\u00e0o t\u1ea1o Solution Selling l\u00e0 nh\u00e2n vi\u00ean c\u00f3 th\u1ec3 sa \u0111\u00e0 v\u00e0o giai \u0111o\u1ea1n kh\u00e1m ph\u00e1 v\u1ea5n \u0111\u1ec1 qu\u00e1 l\u00e2u m\u00e0 ch\u1eadm tr\u1ec5 trong vi\u1ec7c \u0111\u1ec1 xu\u1ea5t gi\u1ea3i ph\u00e1p, khi\u1ebfn kh\u00e1ch h\u00e0ng m\u1ea5t ki\u00ean nh\u1eabn. Doanh nghi\u1ec7p n\u00ean \u0111\u1eb7t ra khung th\u1eddi gian tham kh\u1ea3o cho t\u1eebng giai \u0111o\u1ea1n c\u1ee7a quy tr\u00ecnh khi \u0111\u00e0o t\u1ea1o, \u0111\u1ec3 nh\u00e2n vi\u00ean c\u00e2n b\u1eb1ng gi\u1eefa vi\u1ec7c th\u1ea5u hi\u1ec3u \u0111\u1ee7 s\u00e2u v\u00e0 t\u1ed1c \u0111\u1ed9 ti\u1ebfn tri\u1ec3n c\u1ee7a giao d\u1ecbch, tr\u00e1nh c\u1ea3 hai th\u00e1i c\u1ef1c: h\u1ecfi qu\u00e1 \u00edt khi\u1ebfn gi\u1ea3i ph\u00e1p \u0111\u1ec1 xu\u1ea5t kh\u00f4ng tr\u00fang v\u1ea5n \u0111\u1ec1, ho\u1eb7c h\u1ecfi qu\u00e1 nhi\u1ec1u khi\u1ebfn kh\u00e1ch h\u00e0ng c\u1ea3m th\u1ea5y b\u1ecb th\u1ea9m v\u1ea5n.<\/p>\n<h3 style=\"text-align: justify;\">2.4. Ph\u01b0\u01a1ng ph\u00e1p SNAP Selling<\/h3>\n<p style=\"text-align: justify;\">SNAP Selling l\u00e0 ph\u01b0\u01a1ng ph\u00e1p d\u1ef1a tr\u00ean nguy\u00ean t\u1eafc gi\u00fap kh\u00e1ch h\u00e0ng b\u1eadn r\u1ed9n ra quy\u1ebft \u0111\u1ecbnh nhanh v\u00e0 \u0111\u01a1n gi\u1ea3n h\u01a1n, g\u1ed3m 4 nguy\u00ean t\u1eafc vi\u1ebft t\u1eaft:<\/p>\n<ul style=\"text-align: justify;\">\n<li aria-level=\"1\">Simple (gi\u1eef th\u00f4ng \u0111i\u1ec7p \u0111\u01a1n gi\u1ea3n, d\u1ec5 hi\u1ec3u),<\/li>\n<li aria-level=\"1\">iNvaluable (truy\u1ec1n t\u1ea3i gi\u00e1 tr\u1ecb m\u00e0 kh\u00e1ch h\u00e0ng th\u1ea5y v\u00f4 gi\u00e1, kh\u00f4ng th\u1ec3 b\u1ecf qua),<\/li>\n<li aria-level=\"1\">Aligned (lu\u00f4n ph\u00f9 h\u1ee3p s\u00e1t v\u1edbi nhu c\u1ea7u, \u01b0u ti\u00ean th\u1ef1c t\u1ebf c\u1ee7a kh\u00e1ch h\u00e0ng \u1edf t\u1eebng th\u1eddi \u0111i\u1ec3m)<\/li>\n<li aria-level=\"1\">Priority (nh\u1ea5n m\u1ea1nh t\u00ednh c\u1ea5p thi\u1ebft, gi\u00fap gi\u1ea3i ph\u00e1p tr\u1edf th\u00e0nh \u01b0u ti\u00ean h\u00e0ng \u0111\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng).<\/li>\n<\/ul>\n<p style=\"text-align: justify;\">Ph\u01b0\u01a1ng ph\u00e1p n\u00e0y \u0111\u1eb7c bi\u1ec7t ph\u00f9 h\u1ee3p khi kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau l\u00e0 nh\u1eefng ng\u01b0\u1eddi b\u1eadn r\u1ed9n, qu\u00e1 t\u1ea3i th\u00f4ng tin v\u00e0 kh\u00f4ng c\u00f3 nhi\u1ec1u th\u1eddi gian cho m\u1ed9t quy tr\u00ecnh mua h\u00e0ng ph\u1ee9c t\u1ea1p, nhi\u1ec1u b\u01b0\u1edbc &#8211; t\u00ecnh hu\u1ed1ng ng\u00e0y c\u00e0ng ph\u1ed5 bi\u1ebfn khi ng\u01b0\u1eddi mua ng\u00e0y nay ph\u1ea3i c\u00e2n nh\u1eafc nhi\u1ec1u l\u1ef1a ch\u1ecdn c\u00f9ng l\u00fac trong th\u1eddi gian ng\u1eafn.<\/p>\n<p style=\"text-align: justify;\">Khi \u0111\u00e0o t\u1ea1o SNAP Selling, tr\u1ecdng t\u00e2m n\u00ean \u0111\u1eb7t v\u00e0o vi\u1ec7c r\u00e8n luy\u1ec7n kh\u1ea3 n\u0103ng t\u00f3m t\u1eaft gi\u00e1 tr\u1ecb s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5 trong th\u1eddi gian ng\u1eafn nh\u1ea5t c\u00f3 th\u1ec3, lo\u1ea1i b\u1ecf nh\u1eefng chi ti\u1ebft kh\u00f4ng c\u1ea7n thi\u1ebft \u1edf giai \u0111o\u1ea1n \u0111\u1ea7u ti\u1ebfp c\u1eadn. Nh\u00e2n vi\u00ean c\u1ea7n luy\u1ec7n t\u1eadp c\u00e1ch &#8220;ch\u1eaft l\u1ecdc&#8221; th\u00f4ng \u0111i\u1ec7p sao cho kh\u00e1ch h\u00e0ng n\u1eafm \u0111\u01b0\u1ee3c gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i ch\u1ec9 trong v\u00e0i c\u00e2u, thay v\u00ec tr\u00ecnh b\u00e0y \u0111\u1ea7y \u0111\u1ee7 m\u1ecdi kh\u00eda c\u1ea1nh ngay t\u1eeb \u0111\u1ea7u.<\/p>\n<p style=\"text-align: justify;\">\u0110i\u1ec3m kh\u00e1c bi\u1ec7t c\u1ee7a SNAP Selling so v\u1edbi c\u00e1c ph\u01b0\u01a1ng ph\u00e1p t\u1eadp trung v\u00e0o quy tr\u00ecnh d\u00e0i nh\u01b0 SPIN Selling l\u00e0 t\u1ed1c \u0111\u1ed9 &#8211; SNAP \u01b0u ti\u00ean gi\u00fap kh\u00e1ch h\u00e0ng ra quy\u1ebft \u0111\u1ecbnh nhanh, trong khi SPIN ch\u1ea5p nh\u1eadn m\u1ed9t quy tr\u00ecnh kh\u00e1m ph\u00e1 v\u1ea5n \u0111\u1ec1 k\u1ef9 l\u01b0\u1ee1ng h\u01a1n. Doanh nghi\u1ec7p c\u1ea7n \u0111\u00e1nh gi\u00e1 \u0111\u00fang \u0111\u1eb7c th\u00f9 chu k\u1ef3 mua h\u00e0ng c\u1ee7a kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau tr\u01b0\u1edbc khi ch\u1ecdn \u0111\u00e0o t\u1ea1o ph\u01b0\u01a1ng ph\u00e1p n\u00e0o cho \u0111\u1ed9i ng\u0169.<\/p>\n<h3 style=\"text-align: justify;\">2.5. Ph\u01b0\u01a1ng ph\u00e1p Sandler Selling System<\/h3>\n<p style=\"text-align: justify;\">Sandler Selling System \u0111\u1ea3o ng\u01b0\u1ee3c c\u00e1ch ti\u1ebfp c\u1eadn b\u00e1n h\u00e0ng truy\u1ec1n th\u1ed1ng &#8211; thay v\u00ec nh\u00e2n vi\u00ean b\u00e1n h\u00e0ng ch\u1ee7 \u0111\u1ed9ng thuy\u1ebft ph\u1ee5c, th\u00fac \u0111\u1ea9y kh\u00e1ch h\u00e0ng mua, ph\u01b0\u01a1ng ph\u00e1p n\u00e0y \u0111\u1eb7t nh\u00e2n vi\u00ean v\u00e0o vai tr\u00f2 \u0111\u1ed1i t\u00e1c t\u01b0 v\u1ea5n, khuy\u1ebfn kh\u00edch kh\u00e1ch h\u00e0ng t\u1ef1 nh\u1eadn ra nhu c\u1ea7u v\u00e0 gi\u00e1 tr\u1ecb c\u1ee7a gi\u1ea3i ph\u00e1p th\u00f4ng qua qu\u00e1 tr\u00ecnh \u0111\u1ed1i tho\u1ea1i c\u00f3 \u0111\u1ecbnh h\u01b0\u1edbng.<\/p>\n<p style=\"text-align: justify;\">C\u00e1ch ti\u1ebfp c\u1eadn n\u00e0y gi\u00fap gi\u1ea3m \u0111\u00e1ng k\u1ec3 c\u1ea3m gi\u00e1c b\u1ecb &#8220;\u00e9p mua&#8221; m\u00e0 kh\u00e1ch h\u00e0ng th\u01b0\u1eddng c\u00f3 v\u1edbi c\u00e1c ph\u01b0\u01a1ng ph\u00e1p b\u00e1n h\u00e0ng truy\u1ec1n th\u1ed1ng, v\u00ec kh\u00e1ch h\u00e0ng c\u1ea3m th\u1ea5y ch\u00ednh h\u1ecd l\u00e0 ng\u01b0\u1eddi \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh d\u1ef1a tr\u00ean nh\u1eadn th\u1ee9c c\u1ee7a b\u1ea3n th\u00e2n, ch\u1ee9 kh\u00f4ng ph\u1ea3i b\u1ecb thuy\u1ebft ph\u1ee5c b\u1edfi \u00e1p l\u1ef1c t\u1eeb ph\u00eda ng\u01b0\u1eddi b\u00e1n.<\/p>\n<p style=\"text-align: justify;\">M\u1ed9t \u0111\u1eb7c \u0111i\u1ec3m quan tr\u1ecdng c\u1ee7a Sandler l\u00e0 nh\u00e2n vi\u00ean b\u00e1n h\u00e0ng \u0111\u01b0\u1ee3c khuy\u1ebfn kh\u00edch \u0111\u1eb7t c\u00e2u h\u1ecfi th\u1eb3ng th\u1eafn v\u1ec1 ng\u00e2n s\u00e1ch, th\u1ea9m quy\u1ec1n quy\u1ebft \u0111\u1ecbnh c\u1ee7a kh\u00e1ch h\u00e0ng ngay t\u1eeb giai \u0111o\u1ea1n \u0111\u1ea7u, thay v\u00ec n\u00e9 tr\u00e1nh nh\u1eefng ch\u1ee7 \u0111\u1ec1 n\u00e0y \u0111\u1ebfn g\u1ea7n cu\u1ed1i quy tr\u00ecnh nh\u01b0 nhi\u1ec1u ph\u01b0\u01a1ng ph\u00e1p kh\u00e1c &#8211; gi\u00fap tr\u00e1nh l\u00e3ng ph\u00ed th\u1eddi gian theo \u0111u\u1ed5i nh\u1eefng c\u01a1 h\u1ed9i kh\u00f4ng th\u1ef1c s\u1ef1 kh\u1ea3 thi.<\/p>\n<p style=\"text-align: justify;\">\u0110\u00e0o t\u1ea1o Sandler Selling System \u0111\u00f2i h\u1ecfi nh\u00e2n vi\u00ean r\u00e8n luy\u1ec7n k\u1ef9 n\u0103ng \u0111\u1eb7t c\u00e2u h\u1ecfi m\u1edf v\u00e0 kh\u1ea3 n\u0103ng im l\u1eb7ng \u0111\u00fang l\u00fac \u0111\u1ec3 kh\u00e1ch h\u00e0ng t\u1ef1 suy ngh\u0129, thay v\u00ec ph\u1ea3n x\u1ea1 t\u1ef1 nhi\u00ean l\u00e0 l\u1ea5p \u0111\u1ea7y kho\u1ea3ng l\u1eb7ng b\u1eb1ng c\u00e1ch n\u00f3i th\u00eam v\u1ec1 s\u1ea3n ph\u1ea9m &#8211; \u0111\u00e2y th\u01b0\u1eddng l\u00e0 k\u1ef9 n\u0103ng kh\u00f3 nh\u1ea5t c\u1ea7n th\u1eddi gian luy\u1ec7n t\u1eadp v\u1edbi nh\u00e2n vi\u00ean \u0111\u00e3 quen phong c\u00e1ch b\u00e1n h\u00e0ng ch\u1ee7 \u0111\u1ed9ng, n\u00f3i nhi\u1ec1u.<\/p>\n<p style=\"text-align: justify;\">Ngo\u00e0i 5 ph\u01b0\u01a1ng ph\u00e1p tr\u00ean, c\u00f2n m\u1ed9t s\u1ed1 c\u00e1c ph\u01b0\u01a1ng ph\u00e1p kh\u00e1c nh\u01b0 Conceptual Selling, Straight-Line Selling, N.E.A.T Selling v\u00e0 Value Selling &#8211; \u0111\u00e2y l\u00e0 c\u00e1c bi\u1ebfn th\u1ec3 c\u00f3 nguy\u00ean l\u00fd t\u01b0\u01a1ng t\u1ef1 nh\u00f3m 5 ph\u01b0\u01a1ng ph\u00e1p ch\u00ednh \u0111\u00e3 tr\u00ecnh b\u00e0y, doanh nghi\u1ec7p c\u00f3 th\u1ec3 t\u00ecm hi\u1ec3u th\u00eam n\u1ebfu th\u1ea5y ph\u00f9 h\u1ee3p v\u1edbi \u0111\u1eb7c th\u00f9 ri\u00eang c\u1ee7a m\u00ecnh.<\/p>\n<h2 style=\"text-align: justify;\">3. L\u00e0m sao ch\u1ecdn ph\u01b0\u01a1ng ph\u00e1p b\u00e1n h\u00e0ng hi\u1ec7u qu\u1ea3 ph\u00f9 h\u1ee3p \u0111\u1ec3 \u0111\u00e0o t\u1ea1o \u0111\u1ed9i ng\u0169?<\/h2>\n<p style=\"text-align: justify;\">Kh\u00f4ng c\u00f3 ph\u01b0\u01a1ng ph\u00e1p b\u00e1n h\u00e0ng n\u00e0o \u0111\u00fang tuy\u1ec7t \u0111\u1ed1i cho m\u1ecdi doanh nghi\u1ec7p &#8211; vi\u1ec7c l\u1ef1a ch\u1ecdn c\u1ea7n d\u1ef1a tr\u00ean \u0111\u1eb7c th\u00f9 c\u1ee5 th\u1ec3 c\u1ee7a s\u1ea3n ph\u1ea9m, kh\u00e1ch h\u00e0ng v\u00e0 chu k\u1ef3 b\u00e1n h\u00e0ng c\u1ee7a t\u1eebng doanh nghi\u1ec7p. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 c\u00e1c c\u0103n c\u1ee9 quan tr\u1ecdng nh\u1ea5t doanh nghi\u1ec7p n\u00ean c\u00e2n nh\u1eafc:<\/p>\n<ul style=\"text-align: justify;\">\n<li aria-level=\"1\">\u0110\u1ed9 ph\u1ee9c t\u1ea1p v\u00e0 chu k\u1ef3 b\u00e1n h\u00e0ng: SPIN Selling ph\u00f9 h\u1ee3p v\u1edbi chu k\u1ef3 b\u00e1n h\u00e0ng d\u00e0i, ph\u1ee9c t\u1ea1p; SNAP Selling ph\u00f9 h\u1ee3p khi chu k\u1ef3 ng\u1eafn, kh\u00e1ch h\u00e0ng c\u1ea7n quy\u1ebft \u0111\u1ecbnh nhanh<\/li>\n<li aria-level=\"1\">M\u1ee9c \u0111\u1ed9 kh\u00e1ch h\u00e0ng \u0111\u00e3 nh\u1eadn th\u1ee9c v\u1ec1 v\u1ea5n \u0111\u1ec1 c\u1ee7a h\u1ecd: Challenger Sale ph\u00f9 h\u1ee3p khi kh\u00e1ch h\u00e0ng ch\u01b0a nh\u1eadn ra v\u1ea5n \u0111\u1ec1 ho\u1eb7c \u0111ang h\u00e0i l\u00f2ng v\u1edbi hi\u1ec7n tr\u1ea1ng<\/li>\n<li aria-level=\"1\">M\u1ee9c \u0111\u1ed9 t\u00f9y bi\u1ebfn c\u1ee7a s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5: Solution Selling ph\u00f9 h\u1ee3p v\u1edbi s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5 c\u00f3 th\u1ec3 t\u00f9y bi\u1ebfn cao theo nhu c\u1ea7u ri\u00eang t\u1eebng kh\u00e1ch h\u00e0ng<\/li>\n<li aria-level=\"1\">Phong c\u00e1ch quan h\u1ec7 mong mu\u1ed1n v\u1edbi kh\u00e1ch h\u00e0ng: Sandler Selling System ph\u00f9 h\u1ee3p khi doanh nghi\u1ec7p mu\u1ed1n x\u00e2y d\u1ef1ng quan h\u1ec7 t\u01b0 v\u1ea5n, gi\u1ea3m c\u1ea3m gi\u00e1c b\u1ecb \u00e9p mua<\/li>\n<\/ul>\n<p style=\"text-align: justify;\">B\u00ean c\u1ea1nh c\u00e1c c\u0103n c\u1ee9 tr\u00ean, doanh nghi\u1ec7p c\u0169ng n\u00ean c\u00e2n nh\u1eafc \u0111\u1ebfn n\u0103ng l\u1ef1c hi\u1ec7n t\u1ea1i c\u1ee7a \u0111\u1ed9i ng\u0169 kinh doanh &#8211; m\u1ed9t s\u1ed1 ph\u01b0\u01a1ng ph\u00e1p nh\u01b0 Challenger Sale \u0111\u00f2i h\u1ecfi ki\u1ebfn th\u1ee9c ng\u00e0nh s\u00e2u v\u00e0 k\u1ef9 n\u0103ng t\u01b0 v\u1ea5n cao, kh\u00f4ng ph\u00f9 h\u1ee3p \u0111\u1ec3 b\u1eaft \u0111\u1ea7u \u0111\u00e0o t\u1ea1o cho \u0111\u1ed9i ng\u0169 m\u1edbi, c\u00f2n thi\u1ebfu kinh nghi\u1ec7m n\u1ec1n t\u1ea3ng. V\u1edbi \u0111\u1ed9i ng\u0169 m\u1edbi h\u00ecnh th\u00e0nh, n\u00ean b\u1eaft \u0111\u1ea7u t\u1eeb ph\u01b0\u01a1ng ph\u00e1p c\u00f3 quy tr\u00ecnh r\u00f5 r\u00e0ng, d\u1ec5 h\u01b0\u1edbng d\u1eabn t\u1eebng b\u01b0\u1edbc, r\u1ed3i m\u1edbi n\u00e2ng d\u1ea7n l\u00ean c\u00e1c ph\u01b0\u01a1ng ph\u00e1p \u0111\u00f2i h\u1ecfi k\u1ef9 n\u0103ng t\u01b0 duy linh ho\u1ea1t h\u01a1n khi \u0111\u1ed9i ng\u0169 \u0111\u00e3 v\u1eefng n\u1ec1n t\u1ea3ng.<\/p>\n<p style=\"text-align: justify;\">M\u1ed9t y\u1ebfu t\u1ed1 kh\u00e1c c\u1ea7n c\u00e2n nh\u1eafc l\u00e0 v\u0103n h\u00f3a v\u00e0 phong c\u00e1ch qu\u1ea3n l\u00fd hi\u1ec7n t\u1ea1i c\u1ee7a doanh nghi\u1ec7p. M\u1ed9t s\u1ed1 ph\u01b0\u01a1ng ph\u00e1p nh\u01b0 Sandler Selling System \u0111\u00f2i h\u1ecfi nh\u00e2n vi\u00ean c\u00f3 kh\u1ea3 n\u0103ng t\u1ef1 ch\u1ee7 cao trong vi\u1ec7c d\u1eabn d\u1eaft cu\u1ed9c tr\u00f2 chuy\u1ec7n, ph\u00f9 h\u1ee3p v\u1edbi v\u0103n h\u00f3a trao quy\u1ec1n nhi\u1ec1u cho nh\u00e2n vi\u00ean tuy\u1ebfn \u0111\u1ea7u; trong khi c\u00e1c ph\u01b0\u01a1ng ph\u00e1p c\u00f3 quy tr\u00ecnh ch\u1eb7t ch\u1ebd h\u01a1n nh\u01b0 SPIN Selling c\u00f3 th\u1ec3 ph\u00f9 h\u1ee3p h\u01a1n v\u1edbi doanh nghi\u1ec7p c\u00f3 xu h\u01b0\u1edbng qu\u1ea3n l\u00fd theo quy tr\u00ecnh, ki\u1ec3m so\u00e1t ch\u1eb7t c\u00e1c b\u01b0\u1edbc b\u00e1n h\u00e0ng.<\/p>\n<p style=\"text-align: justify;\">Tr\u00ean th\u1ef1c t\u1ebf, nhi\u1ec1u doanh nghi\u1ec7p kh\u00f4ng \u00e1p d\u1ee5ng c\u1ee9ng nh\u1eafc m\u1ed9t ph\u01b0\u01a1ng ph\u00e1p duy nh\u1ea5t cho m\u1ecdi t\u00ecnh hu\u1ed1ng, m\u00e0 k\u1ebft h\u1ee3p linh ho\u1ea1t nguy\u00ean t\u1eafc c\u1ee7a nhi\u1ec1u ph\u01b0\u01a1ng ph\u00e1p kh\u00e1c nhau t\u00f9y v\u00e0o t\u1eebng giai \u0111o\u1ea1n c\u1ee7a quy tr\u00ecnh b\u00e1n h\u00e0ng ho\u1eb7c t\u1eebng ph\u00e2n kh\u00fac kh\u00e1ch h\u00e0ng &#8211; v\u00ed d\u1ee5 d\u00f9ng SNAP Selling khi ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng b\u1eadn r\u1ed9n \u1edf v\u00f2ng \u0111\u1ea7u, sau \u0111\u00f3 chuy\u1ec3n sang c\u00e1c nguy\u00ean t\u1eafc c\u1ee7a Solution Selling khi \u0111\u00e3 v\u00e0o giai \u0111o\u1ea1n t\u01b0 v\u1ea5n s\u00e2u h\u01a1n.<\/p>\n<p style=\"text-align: justify;\">\u0110i\u1ec1u quan tr\u1ecdng kh\u00f4ng ph\u1ea3i l\u00e0 ch\u1ecdn \u0111\u00fang m\u1ed9t ph\u01b0\u01a1ng ph\u00e1p v\u00e0 tu\u00e2n th\u1ee7 tuy\u1ec7t \u0111\u1ed1i, m\u00e0 l\u00e0 \u0111\u1ea3m b\u1ea3o c\u1ea3 \u0111\u1ed9i ng\u0169 \u0111\u01b0\u1ee3c \u0111\u00e0o t\u1ea1o th\u1ed1ng nh\u1ea5t v\u1ec1 nguy\u00ean t\u1eafc \u00e1p d\u1ee5ng, \u0111\u1ec3 kh\u00f4ng quay l\u1ea1i t\u00ecnh tr\u1ea1ng m\u1ed7i ng\u01b0\u1eddi m\u1ed9t ki\u1ec3u nh\u01b0 ban \u0111\u1ea7u. Doanh nghi\u1ec7p c\u0169ng n\u00ean \u0111\u1ecbnh k\u1ef3 r\u00e0 so\u00e1t l\u1ea1i hi\u1ec7u qu\u1ea3 c\u1ee7a ph\u01b0\u01a1ng ph\u00e1p \u0111\u00e3 ch\u1ecdn sau m\u1ed9t kho\u1ea3ng th\u1eddi gian \u00e1p d\u1ee5ng, thay v\u00ec m\u1eb7c \u0111\u1ecbnh \u0111\u00e3 ch\u1ecdn \u0111\u00fang ngay t\u1eeb \u0111\u1ea7u v\u00e0 kh\u00f4ng bao gi\u1edd \u0111i\u1ec1u ch\u1ec9nh l\u1ea1i.<\/p>\n<h2 style=\"text-align: justify;\">4. Vai tr\u00f2 c\u1ee7a c\u00f4ng ngh\u1ec7 trong \u0111\u00e0o t\u1ea1o v\u00e0 tri\u1ec3n khai ph\u01b0\u01a1ng ph\u00e1p b\u00e1n h\u00e0ng cho \u0111\u1ed9i ng\u0169<\/h2>\n<p style=\"text-align: justify;\">Sau khi \u0111\u00e3 ch\u1ecdn \u0111\u01b0\u1ee3c ph\u01b0\u01a1ng ph\u00e1p b\u00e1n h\u00e0ng ph\u00f9 h\u1ee3p, th\u00e1ch th\u1ee9c ti\u1ebfp theo c\u1ee7a doanh nghi\u1ec7p l\u00e0 tri\u1ec3n khai \u0111\u00e0o t\u1ea1o \u0111\u1ed3ng b\u1ed9 cho to\u00e0n b\u1ed9 \u0111\u1ed9i ng\u0169 kinh doanh &#8211; \u0111\u1eb7c bi\u1ec7t kh\u00f3 kh\u0103n h\u01a1n v\u1edbi doanh nghi\u1ec7p c\u00f3 nhi\u1ec1u chi nh\u00e1nh, ho\u1eb7c th\u01b0\u1eddng xuy\u00ean tuy\u1ec3n nh\u00e2n vi\u00ean m\u1edbi. T\u1ed5 ch\u1ee9c \u0111\u00e0o t\u1ea1o t\u1eadp trung m\u1ed9t l\u1ea7n kh\u00f3 \u0111\u1ea3m b\u1ea3o m\u1ecdi ng\u01b0\u1eddi n\u1eafm v\u1eefng v\u00e0 \u00e1p d\u1ee5ng \u0111\u00fang ph\u01b0\u01a1ng ph\u00e1p \u0111\u00e3 ch\u1ecdn, nh\u1ea5t l\u00e0 v\u1edbi nh\u1eefng ph\u01b0\u01a1ng ph\u00e1p \u0111\u00f2i h\u1ecfi th\u1ef1c h\u00e0nh nhi\u1ec1u nh\u01b0 SPIN Selling hay Sandler Selling System.<\/p>\n<p style=\"text-align: justify;\">Ph\u1ea7n m\u1ec1m \u0111\u00e0o t\u1ea1o tr\u1ef1c tuy\u1ebfn (E-Learning) gi\u00fap gi\u1ea3i quy\u1ebft b\u00e0i to\u00e1n n\u00e0y b\u1eb1ng c\u00e1ch:<\/p>\n<ul style=\"text-align: justify;\">\n<li aria-level=\"1\">Chuy\u1ec3n ph\u01b0\u01a1ng ph\u00e1p b\u00e1n h\u00e0ng \u0111\u00e3 ch\u1ecdn th\u00e0nh kh\u00f3a h\u1ecdc c\u00f3 c\u1ea5u tr\u00fac r\u00f5 r\u00e0ng, k\u00e8m t\u00ecnh hu\u1ed1ng th\u1ef1c h\u00e0nh v\u00e0 b\u00e0i ki\u1ec3m tra sau m\u1ed7i ph\u1ea7n<\/li>\n<li aria-level=\"1\">Cho ph\u00e9p nh\u00e2n vi\u00ean m\u1edbi h\u1ecdc ngay khi gia nh\u1eadp doanh nghi\u1ec7p, thay v\u00ec ph\u1ea3i ch\u1edd \u0111\u1ebfn \u0111\u1ee3t \u0111\u00e0o t\u1ea1o t\u1eadp trung ti\u1ebfp theo<\/li>\n<li aria-level=\"1\">Gi\u00fap qu\u1ea3n l\u00fd theo d\u00f5i \u0111\u01b0\u1ee3c ai \u0111\u00e3 n\u1eafm v\u1eefng ph\u01b0\u01a1ng ph\u00e1p, ai c\u1ea7n \u00f4n luy\u1ec7n l\u1ea1i ph\u1ea7n n\u00e0o c\u1ee5 th\u1ec3 trong quy tr\u00ecnh<\/li>\n<li aria-level=\"1\">\u0110\u1ea3m b\u1ea3o m\u1ecdi chi nh\u00e1nh, m\u1ecdi ca tuy\u1ec3n d\u1ee5ng m\u1edbi \u0111\u1ec1u \u0111\u01b0\u1ee3c \u0111\u00e0o t\u1ea1o c\u00f9ng m\u1ed9t n\u1ed9i dung, c\u00f9ng m\u1ed9t chu\u1ea9n, kh\u00f4ng ph\u1ee5 thu\u1ed9c v\u00e0o vi\u1ec7c ai l\u00e0 ng\u01b0\u1eddi tr\u1ef1c ti\u1ebfp h\u01b0\u1edbng d\u1eabn<\/li>\n<\/ul>\n<p style=\"text-align: justify;\"><a href=\"https:\/\/lacviet.vn\/lac-viet-e-learning-dao-tao-doanh-nghiep\/\">L\u1ea1c Vi\u1ec7t E-Learning<\/a> l\u00e0 m\u1ed9t gi\u1ea3i ph\u00e1p thu\u1ed9c nh\u00f3m ph\u1ea7n m\u1ec1m \u0111\u00e0o t\u1ea1o tr\u1ef1c tuy\u1ebfn n\u00e0y, h\u1ed7 tr\u1ee3 doanh nghi\u1ec7p x\u00e2y d\u1ef1ng kh\u00f3a h\u1ecdc v\u1ec1 ph\u01b0\u01a1ng ph\u00e1p b\u00e1n h\u00e0ng \u0111\u00e3 l\u1ef1a ch\u1ecdn, tri\u1ec3n khai \u0111\u1ed3ng lo\u1ea1t cho c\u1ea3 \u0111\u1ed9i ng\u0169 v\u00e0 theo d\u00f5i k\u1ebft qu\u1ea3 h\u1ecdc t\u1eadp c\u1ee7a t\u1eebng nh\u00e2n vi\u00ean. \u0110\u00e2y l\u00e0 m\u1ed9t h\u01b0\u1edbng tham kh\u1ea3o ph\u00f9 h\u1ee3p v\u1edbi doanh nghi\u1ec7p mu\u1ed1n chu\u1ea9n h\u00f3a vi\u1ec7c \u0111\u00e0o t\u1ea1o ph\u01b0\u01a1ng ph\u00e1p b\u00e1n h\u00e0ng \u1edf quy m\u00f4 l\u1edbn, thay v\u00ec ph\u1ee5 thu\u1ed9c v\u00e0o c\u00e1c \u0111\u1ee3t \u0111\u00e0o t\u1ea1o t\u1eadp trung r\u1eddi r\u1ea1c, kh\u00f3 \u0111\u1ea3m b\u1ea3o ch\u1ea5t l\u01b0\u1ee3ng \u0111\u1ed3ng \u0111\u1ec1u.<\/p>\n<p style=\"text-align: center;\">\t\t<div data-elementor-type=\"container\" data-elementor-id=\"49049\" class=\"elementor elementor-49049\" data-elementor-post-type=\"elementor_library\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5e32b14 e-flex e-con-boxed e-con e-parent\" data-id=\"5e32b14\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d311776 elementor-widget elementor-widget-text-editor\" data-id=\"d311776\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"text-align: center;\"><strong style=\"color: #cf2e2e; font-size: 130%; text-align: center;\">L\u1ea0C VI\u1ec6T E-LEARNING &#8211; GI\u1ea2I PH\u00c1P \u0110\u00c0O T\u1ea0O NH\u00c2N S\u1ef0 N\u1ed8I B\u1ed8 DOANH NGHI\u1ec6P \u0110O L\u01af\u1edcNG HI\u1ec6U QU\u1ea2<\/strong><\/p><p style=\"text-align: justify;\"><strong>L\u1ea1c Vi\u1ec7t E-learning<\/strong> l\u00e0 l\u1ef1a ch\u1ecdn tin c\u1eady c\u1ee7a nhi\u1ec1u t\u1eadp \u0111o\u00e0n l\u1edbn nh\u01b0 FrieslandCampina, PV GAS, Shinhan Bank\u2026 v\u1edbi h\u01a1n 100.000 ng\u01b0\u1eddi d\u00f9ng tr\u00ean to\u00e0n h\u1ec7 th\u1ed1ng.<\/p><p style=\"text-align: justify;\" data-start=\"393\" data-end=\"691\">L\u1ea1c Vi\u1ec7t E-Learning kh\u00f4ng ch\u1ec9 l\u00e0 m\u1ed9t h\u1ec7 th\u1ed1ng \u0111\u00e0o t\u1ea1o tr\u1ef1c tuy\u1ebfn, m\u00e0 l\u00e0 n\u1ec1n t\u1ea3ng gi\u00fap doanh nghi\u1ec7p x\u00e2y d\u1ef1ng n\u0103ng l\u1ef1c con ng\u01b0\u1eddi m\u1ed9t c\u00e1ch b\u1ec1n v\u1eefng. Gi\u1ea3i ph\u00e1p \u0111\u01b0\u1ee3c thi\u1ebft k\u1ebf \u0111\u1ec3 gi\u1ea3i quy\u1ebft tr\u1ecdn v\u1eb9n b\u00e0i to\u00e1n: <strong><em data-start=\"602\" data-end=\"655\">\u0111\u00e0o t\u1ea1o \u2013 \u0111o l\u01b0\u1eddng \u2013 ph\u00e1t tri\u1ec3n \u2013 gi\u1eef ch\u00e2n nh\u00e2n t\u00e0i<\/em><\/strong> trong m\u00f4i tr\u01b0\u1eddng l\u00e0m vi\u1ec7c hi\u1ec7n \u0111\u1ea1i.<\/p><ul><li style=\"text-align: justify;\" data-start=\"693\" data-end=\"1054\">\u0110i\u1ec3m kh\u00e1c bi\u1ec7t c\u1ee7a L\u1ea1c Vi\u1ec7t E-Learning n\u1eb1m \u1edf kh\u1ea3 n\u0103ng k\u1ebft h\u1ee3p linh ho\u1ea1t gi\u1eefa c\u00f4ng ngh\u1ec7, tr\u1ea3i nghi\u1ec7m h\u1ecdc t\u1eadp v\u00e0 qu\u1ea3n tr\u1ecb \u0111\u00e0o t\u1ea1o. Doanh nghi\u1ec7p c\u00f3 th\u1ec3 tri\u1ec3n khai theo m\u00f4 h\u00ecnh SaaS ho\u1eb7c on-premise, d\u1ec5 d\u00e0ng t\u00edch h\u1ee3p v\u1edbi c\u00e1c h\u1ec7 th\u1ed1ng hi\u1ec7n c\u00f3<\/li><li style=\"text-align: justify;\" data-start=\"693\" data-end=\"1054\">Tu\u00e2n th\u1ee7 c\u00e1c chu\u1ea9n qu\u1ed1c t\u1ebf nh\u01b0 SCORM, OpenBadges, \u0111\u1ea3m b\u1ea3o t\u00ednh chu\u1ea9n h\u00f3a v\u00e0 kh\u1ea3 n\u0103ng m\u1edf r\u1ed9ng l\u00e2u d\u00e0i.<\/li><li style=\"text-align: justify;\" data-start=\"1056\" data-end=\"1471\">Kh\u00f4ng d\u1eebng \u1edf vi\u1ec7c \u201c\u0111\u01b0a t\u00e0i li\u1ec7u l\u00ean h\u1ec7 th\u1ed1ng\u201d, L\u1ea1c Vi\u1ec7t E-Learning t\u1ea1o ra m\u00f4i tr\u01b0\u1eddng h\u1ecdc t\u1eadp \u0111a ph\u01b0\u01a1ng th\u1ee9c: l\u1edbp h\u1ecdc online, h\u1ecdc li\u1ec7u \u0111a ph\u01b0\u01a1ng ti\u1ec7n, di\u1ec5n \u0111\u00e0n \u2013 wiki trao \u0111\u1ed5i ki\u1ebfn th\u1ee9c, thi \u2013 \u0111\u00e1nh gi\u00e1 \u2013 c\u1ea5p ch\u1ee9ng ch\u1ec9 t\u1ef1 \u0111\u1ed9ng.<\/li><li style=\"text-align: justify;\" data-start=\"1056\" data-end=\"1471\">To\u00e0n b\u1ed9 qu\u00e1 tr\u00ecnh h\u1ecdc t\u1eadp c\u1ee7a nh\u00e2n vi\u00ean \u0111\u01b0\u1ee3c theo d\u00f5i, ph\u00e2n t\u00edch b\u00e1o c\u00e1o theo th\u1eddi gian th\u1ef1c, gi\u00fap doanh nghi\u1ec7p \u0111\u00e1nh gi\u00e1 ch\u00ednh x\u00e1c hi\u1ec7u qu\u1ea3 \u0111\u00e0o t\u1ea1o v\u00e0 m\u1ee9c \u0111\u1ed9 ph\u00e1t tri\u1ec3n n\u0103ng l\u1ef1c.<\/li><li style=\"text-align: justify;\" data-start=\"1473\" data-end=\"1762\">Giao di\u1ec7n hi\u1ec7n \u0111\u1ea1i, b\u1ea3o m\u1eadt cao, t\u1ef1 \u0111\u1ed9ng h\u00f3a s\u00e2u, kh\u1ea3 n\u0103ng ph\u00e2n t\u00edch d\u1eef li\u1ec7u \u0111\u00e0o t\u1ea1o gi\u00fap doanh nghi\u1ec7p t\u1ed1i \u01b0u chi ph\u00ed \u0111\u00e0o t\u1ea1o, n\u00e2ng cao n\u0103ng su\u1ea5t l\u00e0m vi\u1ec7c, gia t\u0103ng s\u1ef1 g\u1eafn k\u1ebft c\u1ee7a nh\u00e2n vi\u00ean.<\/li><\/ul><div style=\"text-align: justify;\"><p data-start=\"146\" data-end=\"586\"><em><strong data-start=\"146\" data-end=\"219\"><a id=\"tuvan\"><\/a>S\u1eb5n s\u00e0ng n\u00e2ng t\u1ea7m hi\u1ec7u qu\u1ea3 \u0111\u00e0o t\u1ea1o n\u1ed9i b\u1ed9 trong doanh nghi\u1ec7p c\u1ee7a b\u1ea1n? <img decoding=\"async\" class=\"emoji\" role=\"img\" draggable=\"false\" src=\"https:\/\/s.w.org\/images\/core\/emoji\/17.0.2\/svg\/1f449.svg\" alt=\"\ud83d\udc49\" \/> Li\u00ean h\u1ec7 L\u1ea1c Vi\u1ec7t ngay h\u00f4m nay \u0111\u1ec3 \u0111\u01b0\u1ee3c t\u01b0 v\u1ea5n m\u00f4 h\u00ecnh tri\u1ec3n khai E-Learning ph\u00f9 h\u1ee3p v\u1edbi quy m\u00f4, ng\u00e0nh ngh\u1ec1 v\u00e0 m\u1ee5c ti\u00eau ph\u00e1t tri\u1ec3n c\u1ee7a doanh nghi\u1ec7p.<\/strong><\/em><\/p><p data-start=\"146\" data-end=\"586\">V\u1edbi phi\u00ean b\u1ea3n Cloud, L\u1ea1c Vi\u1ec7t E-learning c\u00f3 th\u1ec3 <strong>tri\u1ec3n khai nhanh trong 7 ng\u00e0y<\/strong>, kh\u00f4ng c\u1ea7n \u0111\u1ea7u t\u01b0 h\u1ea1 t\u1ea7ng, b\u1ea3o m\u1eadt cao v\u00e0 s\u1eb5n s\u00e0ng m\u1edf r\u1ed9ng cho h\u00e0ng ch\u1ee5c ngh\u00ecn ng\u01b0\u1eddi d\u00f9ng.<\/p><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5f23aae e-con-full e-flex e-con e-child\" data-id=\"5f23aae\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b5a8e14 elementor-widget elementor-widget-formidable\" data-id=\"b5a8e14\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"formidable.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"frm_forms  with_frm_style frm_style_formidable-style\" id=\"frm_form_31_container\" data-token=\"1434a2658877272934fe9965621e7dbc\">\n<form enctype=\"multipart\/form-data\" method=\"post\" class=\"frm-show-form \" id=\"form_pm-dao-tao\" data-token=\"1434a2658877272934fe9965621e7dbc\">\n<div class=\"frm_form_fields \">\n<fieldset>\n<legend class=\"frm_screen_reader\">\u0110\u0103ng k\u00fd PM \u0111\u00e0o t\u1ea1o<\/legend>\r\n\r\n<div class=\"frm_fields_container\">\n<input type=\"hidden\" name=\"frm_action\" value=\"create\" \/>\n<input type=\"hidden\" name=\"form_id\" value=\"31\" \/>\n<input type=\"hidden\" name=\"frm_hide_fields_31\" id=\"frm_hide_fields_31\" value=\"\" \/>\n<input type=\"hidden\" name=\"form_key\" value=\"pm-dao-tao\" \/>\n<input type=\"hidden\" name=\"item_meta[0]\" value=\"\" \/>\n<input type=\"hidden\" id=\"frm_submit_entry_31\" name=\"frm_submit_entry_31\" value=\"5c493959db\" \/><input type=\"hidden\" name=\"_wp_http_referer\" value=\"\/en\/wp-json\/wp\/v2\/posts\/53321\" \/><div id=\"frm_field_290_container\" class=\"frm_form_field form-field  frm_required_field frm_top_container frm12 frm_first\">\r\n    <label for=\"field_k597l7452\" id=\"field_k597l7452_label\" class=\"frm_primary_label\">\r\n        <span class=\"frm_required\" aria-hidden=\"true\"><\/span>\r\n    <\/label>\r\n    <input type=\"text\" id=\"field_k597l7452\" name=\"item_meta[290]\" value=\"\"  placeholder=\"H\u1ecd v\u00e0 t\u00ean*\" data-reqmsg=\"Th\u00f4ng tin n\u00e0y kh\u00f4ng \u0111\u01b0\u1ee3c \u0111\u1ec3 tr\u1ed1ng\" aria-required=\"true\" data-invmsg=\"Text is invalid\" aria-invalid=\"false\"  \/>\r\n    \r\n    \r\n<\/div>\n<div id=\"frm_field_291_container\" class=\"frm_form_field form-field  frm_required_field frm_top_container frm6 frm_first\">\r\n    <label for=\"field_k7d4c7452\" id=\"field_k7d4c7452_label\" class=\"frm_primary_label\">\r\n        <span class=\"frm_required\" aria-hidden=\"true\"><\/span>\r\n    <\/label>\r\n    <input type=\"tel\" id=\"field_k7d4c7452\" name=\"item_meta[291]\" value=\"\"  placeholder=\"S\u1ed1 \u0111i\u1ec7n tho\u1ea1i*\" data-reqmsg=\"Th\u00f4ng tin n\u00e0y kh\u00f4ng \u0111\u01b0\u1ee3c \u0111\u1ec3 tr\u1ed1ng\" aria-required=\"true\" data-invmsg=\"This field kh\u00f4ng h\u1ee3p l\u1ec7\" aria-invalid=\"false\" pattern=\"((\\+\\d{1,3}(-|.| )?\\(?\\d\\)?(-| |.)?\\d{1,5})|(\\(?\\d{2,6}\\)?))(-|.| )?(\\d{3,4})(-|.| )?(\\d{4})(( x| ext)\\d{1,5}){0,1}$\"  \/>\r\n    \r\n    \r\n<\/div>\n<div id=\"frm_field_292_container\" class=\"frm_form_field form-field  frm_required_field frm_top_container frm6\">\r\n    <label for=\"field_qnbh47452\" id=\"field_qnbh47452_label\" class=\"frm_primary_label\">\r\n        <span class=\"frm_required\" aria-hidden=\"true\"><\/span>\r\n    <\/label>\r\n    <input type=\"email\" id=\"field_qnbh47452\" name=\"item_meta[292]\" value=\"\"  placeholder=\"Email*\" data-reqmsg=\"Th\u00f4ng tin n\u00e0y kh\u00f4ng \u0111\u01b0\u1ee3c \u0111\u1ec3 tr\u1ed1ng\" aria-required=\"true\" data-invmsg=\"This field kh\u00f4ng h\u1ee3p l\u1ec7\" aria-invalid=\"false\"  \/>\r\n    \r\n    \r\n<\/div>\n<div id=\"frm_field_293_container\" class=\"frm_form_field form-field  frm_top_container frm6 frm_first\">\r\n\t<label for=\"field_c6cjz32\" id=\"field_c6cjz32_label\" class=\"frm_primary_label\">\r\n\t\t<span class=\"frm_required\" aria-hidden=\"true\"><\/span>\r\n\t<\/label>\r\n\t\t\t<select name=\"item_meta[293]\" id=\"field_c6cjz32\"  placeholder=\"Ch\u1ee9c v\u1ee5\" data-invmsg=\"This field kh\u00f4ng h\u1ee3p l\u1ec7\" aria-invalid=\"false\"  >\n\t\t<option  class=\"frm-select-placeholder\" value=\"\" data-placeholder=\"true\">Ch\u1ee9c v\u1ee5<\/option><option  value=\"Ch\u1ee7 doanh nghi\u1ec7p\">Ch\u1ee7 doanh nghi\u1ec7p<\/option><option  value=\"Gi\u00e1m \u0111\u1ed1c\/Ph\u00f3 gi\u00e1m \u0111\u1ed1c\">Gi\u00e1m \u0111\u1ed1c\/Ph\u00f3 gi\u00e1m \u0111\u1ed1c<\/option><option  value=\"Tr\u01b0\u1edfng ph\u00f2ng K\u00ea\u0301 toa\u0301n\">Tr\u01b0\u1edfng ph\u00f2ng K\u00ea\u0301 toa\u0301n<\/option><option  value=\"Tr\u01b0\u1edfng ph\u00f2ng Mua ha\u0300ng\">Tr\u01b0\u1edfng ph\u00f2ng Mua ha\u0300ng<\/option><option  value=\"Tr\u01b0\u1edfng ph\u00f2ng IT\">Tr\u01b0\u1edfng ph\u00f2ng IT<\/option><option  value=\"Tr\u01b0\u1edfng ph\u00f2ng Nh\u00e2n s\u1ef1\">Tr\u01b0\u1edfng ph\u00f2ng Nh\u00e2n s\u1ef1<\/option><option  value=\"Tr\u01b0\u1edfng ph\u00f2ng Marketing\">Tr\u01b0\u1edfng ph\u00f2ng Marketing<\/option><option  value=\"Tr\u01b0\u1edfng ph\u00f2ng Kinh doanh\">Tr\u01b0\u1edfng ph\u00f2ng Kinh doanh<\/option><option  value=\"Qu\u1ea3n l\u00fd d\u1ef1 \u00e1n\">Qu\u1ea3n l\u00fd d\u1ef1 \u00e1n<\/option><option  value=\"Nh\u00e2n vi\u00ean\">Nh\u00e2n vi\u00ean<\/option><option  value=\"Kh\u00e1c\">Kh\u00e1c<\/option>\t<\/select>\n\t\r\n\t\r\n\t\r\n<\/div>\n<div id=\"frm_field_294_container\" class=\"frm_form_field form-field  frm_required_field frm_top_container frm6\">\r\n    <label for=\"field_92h0d7452\" id=\"field_92h0d7452_label\" class=\"frm_primary_label\">\r\n        <span class=\"frm_required\" aria-hidden=\"true\"><\/span>\r\n    <\/label>\r\n    <input type=\"text\" id=\"field_92h0d7452\" name=\"item_meta[294]\" value=\"\"  placeholder=\"T\u00ean doanh nghi\u1ec7p\/MST*\" data-reqmsg=\"Th\u00f4ng tin n\u00e0y kh\u00f4ng \u0111\u01b0\u1ee3c \u0111\u1ec3 tr\u1ed1ng\" aria-required=\"true\" data-invmsg=\"Text is invalid\" aria-invalid=\"false\"  \/>\r\n    \r\n    \r\n<\/div>\n<div id=\"frm_field_295_container\" class=\"frm_form_field form-field  frm_top_container frm6 frm_first\">\r\n\t<label for=\"field_tidhs52\" id=\"field_tidhs52_label\" class=\"frm_primary_label\">\r\n\t\t<span class=\"frm_required\" aria-hidden=\"true\"><\/span>\r\n\t<\/label>\r\n\t\t\t<select name=\"item_meta[295]\" id=\"field_tidhs52\"  placeholder=\"Quy m\u00f4 nh\u00e2n s\u1ef1\" data-invmsg=\"This field kh\u00f4ng h\u1ee3p l\u1ec7\" aria-invalid=\"false\"  >\n\t\t<option  class=\"frm-select-placeholder\" value=\"\" data-placeholder=\"true\">Quy m\u00f4 nh\u00e2n s\u1ef1<\/option><option  value=\"Si\u00eau Nho\u0309 (&lt;20)\">Si\u00eau Nho\u0309 (&lt;20)<\/option><option  value=\"Nho\u0309 (&lt;=100)\">Nho\u0309 (&lt;=100)<\/option><option  value=\"V\u01b0\u0300a (&lt;=500)\">V\u01b0\u0300a (&lt;=500)<\/option><option  value=\"L\u01a1\u0301n (&lt;=3000)\">L\u01a1\u0301n (&lt;=3000)<\/option><option  value=\"R\u00e2\u0301t L\u01a1\u0301n (&gt;3000)\">R\u00e2\u0301t L\u01a1\u0301n (&gt;3000)<\/option>\t<\/select>\n\t\r\n\t\r\n\t\r\n<\/div>\n<div id=\"frm_field_296_container\" class=\"frm_form_field form-field  frm_top_container frm6\">\r\n\t<label for=\"field_obq9c342\" id=\"field_obq9c342_label\" class=\"frm_primary_label\">\r\n\t\t<span class=\"frm_required\" aria-hidden=\"true\"><\/span>\r\n\t<\/label>\r\n\t\t\t<select name=\"item_meta[296]\" id=\"field_obq9c342\"  placeholder=\"Ng\u00e0nh ngh\u1ec1\" data-invmsg=\"This field kh\u00f4ng h\u1ee3p l\u1ec7\" aria-invalid=\"false\"  >\n\t\t<option  class=\"frm-select-placeholder\" value=\"\" data-placeholder=\"true\">Ng\u00e0nh ngh\u1ec1<\/option><option  value=\"D\u1ecbch v\u1ee5 c\u00f4ng\">D\u1ecbch v\u1ee5 c\u00f4ng<\/option><option  value=\"T\u00e0i ch\u00ednh\/ng\u00e2n h\u00e0ng\/ba\u0309o hi\u00ea\u0309m\">T\u00e0i ch\u00ednh\/ng\u00e2n h\u00e0ng\/ba\u0309o hi\u00ea\u0309m<\/option><option  value=\"X\u00e2y d\u1ef1ng\/b\u1ea5t \u0111\u1ed9ng s\u1ea3n\">X\u00e2y d\u1ef1ng\/b\u1ea5t \u0111\u1ed9ng s\u1ea3n<\/option><option  value=\"D\u00e2\u0300u khi\u0301\/n\u01b0\u01a1\u0301c\">D\u00e2\u0300u khi\u0301\/n\u01b0\u01a1\u0301c<\/option><option  value=\"Gi\u00e1o d\u1ee5c\/\u0111\u00e0o t\u1ea1o\">Gi\u00e1o d\u1ee5c\/\u0111\u00e0o t\u1ea1o<\/option><option  value=\"B\u00e1n l\u1ebb\">B\u00e1n l\u1ebb<\/option><option  value=\"Th\u1ef1c ph\u1ea9m\/ha\u0300ng ti\u00eau du\u0300ng\">Th\u1ef1c ph\u1ea9m\/ha\u0300ng ti\u00eau du\u0300ng<\/option><option  value=\"D\u01b0\u1ee3c ph\u1ea9m\/Y t\u1ebf\/CN sinh h\u1ecdc\">D\u01b0\u1ee3c ph\u1ea9m\/Y t\u1ebf\/CN sinh h\u1ecdc<\/option><option  value=\"D\u1ec7t\/may\">D\u1ec7t\/may<\/option><option  value=\"Sa\u0309n xu\u00e2\u0301t c\u00f4ng nghi\u00ea\u0323p n\u0103\u0323ng (c\u01a1 kh\u00ed, xi m\u0103ng, the\u0323\u0301p, \u0111i\u00ea\u0323n...)\">Sa\u0309n xu\u00e2\u0301t c\u00f4ng nghi\u00ea\u0323p n\u0103\u0323ng (c\u01a1 kh\u00ed, xi m\u0103ng, the\u0323\u0301p, \u0111i\u00ea\u0323n...)<\/option><option  value=\"S\u1ea3n xu\u00e2\u0301t gi\u00e2\u0301y\/bao bi\u0300\">S\u1ea3n xu\u00e2\u0301t gi\u00e2\u0301y\/bao bi\u0300<\/option><option  value=\"Sa\u0309n xu\u00e2\u0301t kha\u0301c\">Sa\u0309n xu\u00e2\u0301t kha\u0301c<\/option><option  value=\"C\u00f4ng ngh\u1ec7 cao (CNTT, \u0111i\u00ea\u0323n t\u01b0\u0309)\">C\u00f4ng ngh\u1ec7 cao (CNTT, \u0111i\u00ea\u0323n t\u01b0\u0309)<\/option><option  value=\"Di\u0323ch vu\u0323 T\u01b0 v\u1ea5n\/HR\/k\u00ea\u0301 toa\u0301n\">Di\u0323ch vu\u0323 T\u01b0 v\u1ea5n\/HR\/k\u00ea\u0301 toa\u0301n<\/option><option  value=\"L\u00e0m \u0111\u1eb9p\/spa\/th\u1ea9m m\u1ef9\">L\u00e0m \u0111\u1eb9p\/spa\/th\u1ea9m m\u1ef9<\/option><option  value=\"V\u1eadn t\u1ea3i\/kho b\u00e3i\">V\u1eadn t\u1ea3i\/kho b\u00e3i<\/option><option  value=\"\u00d4 t\u00f4\/xe ma\u0301y\/thi\u00ea\u0301t bi\u0323\">\u00d4 t\u00f4\/xe ma\u0301y\/thi\u00ea\u0301t bi\u0323<\/option><option  value=\"Di\u0323ch vu\u0323 l\u01b0u tru\u0301\">Di\u0323ch vu\u0323 l\u01b0u tru\u0301<\/option><option  value=\"Di\u0323ch vu\u0323 \u0103n u\u00f4\u0301ng\/gia\u0309i tri\u0301\">Di\u0323ch vu\u0323 \u0103n u\u00f4\u0301ng\/gia\u0309i tri\u0301<\/option><option  value=\"D\u1ecbch v\u1ee5 th\u01b0\u01a1ng ma\u0323i kha\u0301c\">D\u1ecbch v\u1ee5 th\u01b0\u01a1ng ma\u0323i kha\u0301c<\/option><option  value=\"Kh\u00e1c\">Kh\u00e1c<\/option>\t<\/select>\n\t\r\n\t\r\n\t\r\n<\/div>\n<div id=\"frm_field_297_container\" class=\"frm_form_field form-field  frm_none_container\"><div  id=\"field_vlud42\" class=\"frm-g-recaptcha\" data-sitekey=\"6LexPF8bAAAAABVTCNDuOGGhiBWMaQijt5r_RX_G\" data-size=\"normal\" data-theme=\"light\"><\/div>\r\n\t\r\n\t\r\n<\/div>\n<div id=\"frm_field_298_container\" class=\"frm_form_field  frm_html_container form-field\"><span style=\"font-size: 12px;\"><em>B\u1eb1ng c\u00e1ch nh\u1ea5n v\u00e0o n\u00fat <strong>G\u1eedi y\u00eau c\u1ea7u<\/strong>, b\u1ea1n \u0111\u00e3 \u0111\u1ed3ng \u00fd v\u1edbi <a href=\"https:\/\/lacviet.vn\/chinh-sach-bao-ve-du-lieu-ca-nhan\/\">Ch\u00ednh s\u00e1ch b\u1ea3o m\u1eadt th\u00f4ng tin<\/a> c\u1ee7a L\u1ea1c Vi\u1ec7t.<\/em><\/span><\/div>\n<div id=\"frm_field_299_container\" class=\"frm_form_field form-field \">\r\n\t<div class=\"frm_submit frm_flex\">\r\n<button class=\"frm_button_submit\" type=\"submit\"  >G\u1eedi y\u00eau c\u1ea7u<\/button>\r\n\r\n\r\n\r\n<\/div>\r\n<\/div>\n\t<input type=\"hidden\" name=\"item_key\" value=\"\" \/>\n\t<\/div>\n<\/fieldset>\n<\/div>\n\n<\/form>\n<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1bf8e5c elementor-widget elementor-widget-text-editor\" data-id=\"1bf8e5c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"text-align: justify;\">Ch\u00fang t\u00f4i s\u1eb5n s\u00e0ng \u0111\u1ed3ng h\u00e0nh c\u00f9ng doanh nghi\u1ec7p trong vi\u1ec7c x\u00e2y d\u1ef1ng m\u1ed9t gi\u1ea3i ph\u00e1p \u0111\u00e0o t\u1ea1o n\u1ed9i b\u1ed9 ph\u00f9 h\u1ee3p v\u1edbi chi\u1ebfn l\u01b0\u1ee3c ph\u00e1t tri\u1ec3n nh\u00e2n s\u1ef1 d\u00e0i h\u1ea1n.<\/p><p style=\"text-align: center;\"><strong><a href=\"https:\/\/elearning.lacviet.vn\/?utm_source=lacviet.vn&amp;utm_medium=topic-\u0111ao-tao\"><span class=\"xem-tinh-nang\">Xem chi ti\u1ebft t\u00ednh n\u0103ng &amp; nh\u1eadn Demo MI\u1ec4N PH\u00cd<\/span><\/a><\/strong><\/p><div style=\"text-align: center;\"><p style=\"text-align: justify;\"><strong id=\"str-call-timer\">TH\u00d4NG TIN LI\u00caN H\u1ec6<\/strong><\/p><ul><li style=\"text-align: justify;\">Hotline\/Zalo: <a href=\"https:\/\/zalo.me\/0901555063\" target=\"_blank\" rel=\"noopener\">0901 555 063<\/a><\/li><li style=\"text-align: justify;\">Email: <a href=\"mailto:info@lacviet.com.vn\">info@lacviet.com.vn<\/a> | Website: https:\/\/lacviet.vn<\/li><li style=\"text-align: justify;\">\u0110\u1ecba ch\u1ec9 v\u0103n ph\u00f2ng: <a href=\"https:\/\/maps.app.goo.gl\/Jqy5fZgaAnFMbJdB7\" target=\"_blank\" rel=\"nofollow noopener\">23 Nguy\u1ec5n Th\u1ecb Hu\u1ef3nh, Ph\u01b0\u1eddng Ph\u00fa Nhu\u1eadn, TP.HCM<\/a><\/li><\/ul><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<\/p>\n<p style=\"text-align: justify;\">D\u00f9 c\u00f3 h\u1ed7 tr\u1ee3 t\u1eeb c\u00f4ng ngh\u1ec7, c\u00e1c ph\u01b0\u01a1ng ph\u00e1p b\u00e1n h\u00e0ng n\u00eau tr\u00ean v\u1eabn \u0111\u00f2i h\u1ecfi th\u1ef1c h\u00e0nh tr\u1ef1c ti\u1ebfp \u0111\u1ec3 th\u00e0nh th\u1ea1o th\u1ef1c s\u1ef1 &#8211; \u0111\u1eb7c bi\u1ec7t l\u00e0 k\u1ef9 n\u0103ng \u0111\u1eb7t c\u00e2u h\u1ecfi, x\u1eed l\u00fd ph\u1ea3n h\u1ed3i c\u1ee7a kh\u00e1ch h\u00e0ng theo \u0111\u00fang tinh th\u1ea7n c\u1ee7a ph\u01b0\u01a1ng ph\u00e1p \u0111\u00e3 ch\u1ecdn. N\u1ec1n t\u1ea3ng E-Learning ph\u00f9 h\u1ee3p nh\u1ea5t khi \u0111\u00f3ng vai tr\u00f2 chu\u1ea9n h\u00f3a ki\u1ebfn th\u1ee9c n\u1ec1n v\u00e0 \u0111\u00e1nh gi\u00e1 m\u1ee9c \u0111\u1ed9 n\u1eafm v\u1eefng l\u00fd thuy\u1ebft, trong khi ph\u1ea7n th\u1ef1c h\u00e0nh n\u00e2ng cao v\u1eabn c\u1ea7n k\u1ebft h\u1ee3p v\u1edbi c\u00e1c bu\u1ed5i coaching tr\u1ef1c ti\u1ebfp ho\u1eb7c \u0111\u00f3ng vai t\u00ecnh hu\u1ed1ng c\u00f3 ng\u01b0\u1eddi h\u01b0\u1edbng d\u1eabn.<\/p>\n<p style=\"text-align: justify;\">M\u1ed9t l\u1ee3i \u00edch kh\u00e1c c\u1ee7a vi\u1ec7c s\u1ed1 h\u00f3a n\u1ed9i dung \u0111\u00e0o t\u1ea1o ph\u01b0\u01a1ng ph\u00e1p b\u00e1n h\u00e0ng l\u00e0 kh\u1ea3 n\u0103ng c\u1eadp nh\u1eadt nhanh khi doanh nghi\u1ec7p \u0111i\u1ec1u ch\u1ec9nh c\u00e1ch \u00e1p d\u1ee5ng ph\u01b0\u01a1ng ph\u00e1p cho ph\u00f9 h\u1ee3p v\u1edbi th\u1ef1c t\u1ebf th\u1ecb tr\u01b0\u1eddng &#8211; thay v\u00ec ph\u1ea3i t\u1ed5 ch\u1ee9c l\u1ea1i m\u1ed9t \u0111\u1ee3t \u0111\u00e0o t\u1ea1o t\u1eadp trung t\u1ed1n k\u00e9m m\u1ed7i khi c\u00f3 thay \u0111\u1ed5i, n\u1ed9i dung kh\u00f3a h\u1ecdc tr\u1ef1c tuy\u1ebfn c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c c\u1eadp nh\u1eadt v\u00e0 to\u00e0n b\u1ed9 \u0111\u1ed9i ng\u0169 ti\u1ebfp c\u1eadn phi\u00ean b\u1ea3n m\u1edbi nh\u1ea5t ngay l\u1eadp t\u1ee9c, \u0111\u1ea3m b\u1ea3o t\u00ednh nh\u1ea5t qu\u00e1n trong c\u00e1ch \u00e1p d\u1ee5ng tr\u00ean to\u00e0n h\u1ec7 th\u1ed1ng.<\/p>\n<h2 style=\"text-align: justify;\">5. M\u1ed9t s\u1ed1 c\u00e2u h\u1ecfi th\u01b0\u1eddng g\u1eb7p v\u1ec1 ph\u01b0\u01a1ng ph\u00e1p b\u00e1n h\u00e0ng hi\u1ec7u qu\u1ea3<\/h2>\n<h3 style=\"text-align: justify;\">5 c\u00e1ch b\u00e1n h\u00e0ng hi\u1ec7u qu\u1ea3 \u0111\u01a1n gi\u1ea3n l\u00e0 g\u00ec?<\/h3>\n<p style=\"text-align: justify;\">N\u1ebfu ch\u01b0a s\u1eb5n s\u00e0ng \u00e1p d\u1ee5ng ngay m\u1ed9t ph\u01b0\u01a1ng ph\u00e1p b\u00e0i b\u1ea3n nh\u01b0 SPIN hay Challenger Sale, doanh nghi\u1ec7p c\u00f3 th\u1ec3 b\u1eaft \u0111\u1ea7u t\u1eeb c\u00e1c nguy\u00ean t\u1eafc c\u01a1 b\u1ea3n: hi\u1ec3u r\u00f5 kh\u00e1ch h\u00e0ng tr\u01b0\u1edbc khi t\u01b0 v\u1ea5n, l\u1eafng nghe tr\u01b0\u1edbc khi \u0111\u1ec1 xu\u1ea5t gi\u1ea3i ph\u00e1p, nh\u1ea5n m\u1ea1nh l\u1ee3i \u00edch thay v\u00ec ch\u1ec9 li\u1ec7t k\u00ea t\u00ednh n\u0103ng, t\u1ea1o c\u1ea3m gi\u00e1c c\u1ea5p thi\u1ebft m\u1ed9t c\u00e1ch h\u1ee3p l\u00fd, v\u00e0 ch\u0103m s\u00f3c sau b\u00e1n \u0111\u1ec3 duy tr\u00ec quan h\u1ec7 l\u00e2u d\u00e0i &#8211; sau \u0111\u00f3 n\u00e2ng d\u1ea7n l\u00ean m\u1ed9t khung ph\u01b0\u01a1ng ph\u00e1p ch\u00ednh th\u1ee9c khi \u0111\u1ed9i ng\u0169 \u0111\u00e3 quen v\u1edbi c\u00e1ch ti\u1ebfp c\u1eadn c\u00f3 h\u1ec7 th\u1ed1ng.<\/p>\n<h3 style=\"text-align: justify;\">Ph\u01b0\u01a1ng ph\u00e1p b\u00e1n h\u00e0ng n\u00e0o ph\u00f9 h\u1ee3p v\u1edbi doanh nghi\u1ec7p m\u1edbi b\u1eaft \u0111\u1ea7u \u0111\u00e0o t\u1ea1o b\u00e0i b\u1ea3n?<\/h3>\n<p style=\"text-align: justify;\">Doanh nghi\u1ec7p m\u1edbi b\u1eaft \u0111\u1ea7u x\u00e2y d\u1ef1ng ch\u01b0\u01a1ng tr\u00ecnh \u0111\u00e0o t\u1ea1o b\u00e0i b\u1ea3n n\u00ean ch\u1ecdn ph\u01b0\u01a1ng ph\u00e1p c\u00f3 quy tr\u00ecnh r\u00f5 r\u00e0ng, d\u1ec5 h\u01b0\u1edbng d\u1eabn cho ng\u01b0\u1eddi m\u1edbi nh\u01b0 SPIN Selling ho\u1eb7c Solution Selling, tr\u01b0\u1edbc khi chuy\u1ec3n sang c\u00e1c ph\u01b0\u01a1ng ph\u00e1p \u0111\u00f2i h\u1ecfi k\u1ef9 n\u0103ng t\u01b0 v\u1ea5n cao h\u01a1n nh\u01b0 Challenger Sale khi \u0111\u1ed9i ng\u0169 \u0111\u00e3 c\u00f3 n\u1ec1n t\u1ea3ng v\u1eefng h\u01a1n.<\/p>\n<p style=\"text-align: justify;\">C\u00f3 nhi\u1ec1u ph\u01b0\u01a1ng ph\u00e1p b\u00e1n h\u00e0ng hi\u1ec7u qu\u1ea3 \u0111\u00e3 \u0111\u01b0\u1ee3c ki\u1ec3m ch\u1ee9ng nh\u01b0 SPIN Selling, Challenger Sale, Solution Selling, SNAP Selling hay Sandler Selling System &#8211; \u0111i\u1ec1u quan tr\u1ecdng kh\u00f4ng ph\u1ea3i l\u00e0 ch\u1ecdn \u0111\u00fang tuy\u1ec7t \u0111\u1ed1i m\u1ed9t ph\u01b0\u01a1ng ph\u00e1p, m\u00e0 l\u00e0 ch\u1ecdn ph\u00f9 h\u1ee3p v\u1edbi \u0111\u1eb7c th\u00f9 doanh nghi\u1ec7p v\u00e0 \u0111\u00e0o t\u1ea1o \u0111\u1ed3ng b\u1ed9 cho c\u1ea3 \u0111\u1ed9i ng\u0169.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ph\u01b0\u01a1ng ph\u00e1p b\u00e1n h\u00e0ng hi\u1ec7u qu\u1ea3 l\u00e0 m\u1ed9t khung t\u01b0 duy v\u00e0 quy tr\u00ecnh ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng c\u00f3 c\u0103n c\u1ee9, \u0111\u00e3 \u0111\u01b0\u1ee3c ki\u1ec3m ch\u1ee9ng, gi\u00fap \u0111\u1ed9i ng\u0169 kinh doanh l\u00e0m vi\u1ec7c theo c\u00f9ng m\u1ed9t chu\u1ea9n thay v\u00ec m\u1ed7i ng\u01b0\u1eddi m\u1ed9t phong c\u00e1ch ri\u00eang. Trong b\u00e0i vi\u1ebft n\u00e0y, L\u1ea1c Vi\u1ec7t s\u1ebd gi\u00fap b\u1ea1n n\u1eafm \u0111\u01b0\u1ee3c [&hellip;]<\/p>\n","protected":false},"author":9,"featured_media":53337,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[138],"tags":[189],"class_list":["post-53321","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-dao-tao","tag-dao-tao-ban-hang"],"_links":{"self":[{"href":"https:\/\/lacviet.vn\/en\/wp-json\/wp\/v2\/posts\/53321","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lacviet.vn\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/lacviet.vn\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/lacviet.vn\/en\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/lacviet.vn\/en\/wp-json\/wp\/v2\/comments?post=53321"}],"version-history":[{"count":3,"href":"https:\/\/lacviet.vn\/en\/wp-json\/wp\/v2\/posts\/53321\/revisions"}],"predecessor-version":[{"id":53331,"href":"https:\/\/lacviet.vn\/en\/wp-json\/wp\/v2\/posts\/53321\/revisions\/53331"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/lacviet.vn\/en\/wp-json\/wp\/v2\/media\/53337"}],"wp:attachment":[{"href":"https:\/\/lacviet.vn\/en\/wp-json\/wp\/v2\/media?parent=53321"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/lacviet.vn\/en\/wp-json\/wp\/v2\/categories?post=53321"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/lacviet.vn\/en\/wp-json\/wp\/v2\/tags?post=53321"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}